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Heineken Brewed Innovative Solutions for its Singapore GP Experience at hacksingapore

Discover how Heineken pioneered innovative solutions for responsible drinking and logistics by sponsoring hacksingapore 2023.

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Heineken Brewed Innovative Solutions for its Singapore GP Experience at hacksingapore

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  1. Heineken Brewed Innovative Solutions for its Singapore GP Experience at hacksingapore

  2. TABLE OF CONTENTS 01 02 03 04 Our Company – About AngelHack Summary Challenge Solution 05 Impact 06 Conclusion

  3. OUR COMPANY AngelHack champions coding as a global tool for innovation and equality in technology. We empower individuals and foster diversity within the developer community. We collaborate with leading companies, provide opportunities to work on emerging technologies, encouraging creativity and curiosity. Join AngelHack to push the boundaries of technology and drive positive change worldwide. For more details, visit our website.

  4. OUR CORE VALUES Inventive: Hacking means more than just writing great code. It means learning, exploring, inventing, investing and educating, all in one. Inquisitive: Most breakthrough or discoveries throughout history have one thing in common: they’re a product of curiosity. This is why we believe in staying curious and hungry.​ Unconventional: We love taking a path less travelled, especially when it feeds our business purpose. It is in our DNA of learning and sharing our craft with the rest of the world. Tenacious: We love having big ideas. But we love it even more when they can be built, tested and launched to the world, making it accessible for all. Adventurous: We’re comfortable in a state of flux. Working with new tech and rapid change requires us to be flexible, adaptable and bold to always taking our work to the next level

  5. SUMMARY hacksingapore 2023: AngelHack and Heineken engaged more than 200 developers to devise innovative solutions for responsible drinking and optimise logistic challenges at the Singapore Grand Prix (GP), enhancing customer experiences through collaboration and competition. Source: Heineken Brewed Innovative Solutions for its Singapore GP Experience at hacksingapore

  6. CHALLENGE SOLUTION Two primary challenges for developers to work on, Engaging race fans in new digital ways while encouraging responsible drinking. Ensuring all 300,000 attendees have access to fresh, cold beers without having long queues and stock shortages. • Heineken attracted over 200 developers to its keynote and workshop. • 4 innovative solutions emerged to meet Heineken's challenges. This includes a gamified interactive campaign for responsible drinking, a queue monitoring app for operational efficiency, a smart cooler system for demand prediction, and an AI-powered chatbot promoting responsible consumption among race attendees.

  7. IMPACT The hackathon generated solutions that not only fostered responsible alcohol consumption through engaging platforms but also significantly enhanced customer satisfaction by reducing wait times and streamlining logistics for an optimised Singapore GP experience. Not only that, Heineken was also able to showcase their commitment to innovation and build stronger brand recognition amongst tech talents by interacting with hundreds of developers and innovators during the event. Source: Heineken Brewed Innovative Solutions for its Singapore GP Experience at hacksingapore

  8. CONCLUSION The event, facilitated by AngelHack and Heineken, exemplified the impact of collaborative innovation, leveraging technology to reimagine the drinking experiences at the Singapore GP. The event was also able to highlight how working with AngelHack allows companies like Heineken to transform challenges into opportunities for growth and innovation. View Case Study here Contact us here Source: Heineken Brewed Innovative Solutions for its Singapore GP Experience at hacksingapore

  9. Thank you.

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