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Supporting High-Stakes CMS Decision Making. By Bruce Landon, Ph.D. Psychology Department Douglas College http://www.c2t2.ca/landonline. Memory Span Limits. The number of “things” that you can hold in your head at once while working on an problem
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Supporting High-Stakes CMS Decision Making By Bruce Landon, Ph.D. Psychology Department Douglas College http://www.c2t2.ca/landonline
Memory Span Limits • The number of “things” that you can hold in your head at once while working on an problem • This limited “working memory” is a profound handicap for a rational decision maker • When you work with ideas in your head you are moving them around sort of like a juggler
Or artistically set aside from the real mental consideration
About Making Difficult Decisions: • Multi-Attribute Utility Theory, • Idealized Decision Process, • Cognitive Illusions, • Clues from Decision Making Research, • The Comparative Analysis Approach,
Multi-Attribute Utility Theory: • Breaking a decision into independent dimensions • Determining the relative weights of each dimension • Listing of all of the alternatives • Ranking the alternatives along all dimensions (rating can work as well as ranking) • Multiplying the ranking by the weighting to determine the value • Selecting the alternative with the highest value
Idealized Decision Process: • Select relevant features and assign importance weighting to features • Evaluate each application on relevant features and assign a suitability score • Score Applications by first multiplying each score by the corresponding feature weight • Select the application with the highest weighted average score - The Rational Choice
Cognitive Illusions: • Availability Heuristic • Representativeness Heuristic • Hindsight Bias • Gambler's Fallacy • Effect of more options – delaying
The Framing Effect • Refers to the frame of reference • People tend to avoid risks that are described in terms of benefits • But people tend to take risks described in terms of loss • Reminiscent of Win-stay, Lose-shift strategy
Framing is like context for the size of the circle in the middle
The Crowning fallibility is Overconfidence • The tendency to be more confident than is warranted by the evidence • To overestimate the accuracy of one's beliefs and judgments (availability heuristic again) • For example, the confidence of by the eye witness in their testimony is unrelated to the accuracy of that testimony • This overestimation of confidence enhances personal self-esteem and contributes to the resistance to being persuaded otherwise
Comparative Analysis Approach: • Use review panel to provide consensus on feature/tool importance weighting • Limit Focus to what is required • Consider only a very few things at a time when making ratings/rankings of suitability • Make the computer keep track of the data and do the arithmetic calculations for the familiar weighted grading model for scores • Provide for sensitivity analysis (tweaking and recalculating)
Small Example Decision model: • 1 Set weights, • 2 Evaluate parts, • 3 Select best score, • select best student • select best application • Link to www.c2t2.ca/landonline
Making a Decision Policy with Decision Weights: • Simple strategies - ones and zeros • Complex hierarchical strategies - by user group then by function • Stakeholder involvement in setting importance weights • Peer Review Committee - with a distributed Delphi process • Opportunity to align the decision process with institutional values
Review of Main Points: • Importance of the application selection decision • The cognitive illusions of the decision makers • Strategy to break down complex decision into: • smaller, simpler decisions • The Comparative Analysis Approach to Decisions • - Structure the decision with importance weights of important application features that accommodate your institutional context • - Rate suitability of single features/tools one at a time • - Use the Multi-Attribute Utility to select most suitable application for your institutional situation (highest weighted average among the candidates)
Progress in redesigning landonline • Refocus on Higher Education products • New Advisory Board and WCET sponsor • Revised list of product features & glossary • Research Assistants for faster updates • Rewriting middleware as open source • Revised User Interface to Decisions • Companion sites to landonline.edutools.info • Rollout of sites in the summer 2002
Thank you for Your Attention • Bruce_Landon@douglas.bc.ca