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Business Management

Business Management. Advanced Higher Examination. Aims. To explain the evolution of the paper over recent diets. To highlight aspects of answering and marking questions in section one of the exam. To highlight aspects of answering and marking questions in section two of the exam .

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Business Management

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  1. Business Management Advanced Higher Examination

  2. Aims • To explain the evolution of the paper over recent diets. • To highlight aspects of answering and marking questions in section one of the exam. • To highlight aspects of answering and marking questions in section two of the exam . • To help delegates produce a robust prelim which will help prepare candidates for the actual examination. • To enable delegates to improve candidate performance through giving clearer guidance to pupils.

  3. Outline of presentation • General points on the exam • Section one • Section two • Prelim

  4. General points on the exam Exam has evolved gradually over the years. More transparent so that candidates are as clear as possible about what is expected of them.

  5. General points on the exam — format Section one is specifically about the company in the case study — answers should be built around the information in the case study and examples from elsewhere are not necessary [questions often link to specific headings in the case study or flag up specific parts of it]. Section two is general — examples etc. can come from any relevant organisation [questions do not mention the case study company]. The use of command words has become more precise eg section two questions ‘describe and discuss’.

  6. General points on the exam — marking Marks are not normally given for identification —to gain a mark candidates should provide some accompanying justification eg reason, explanation, example. Marking schemes often contain a ‘cap’ ie a maximum number of marks is available for part of the answer. No marks for ‘flip’ ie opposite of a point previously made

  7. Section one use information from the case study in answers eg financial data illustrate answers with examples from the case study provide reasons eg why a factor is a driver [no identification marks] avoid general points eg on merger not related to case study give evaluative comments if appropriate eg ‘This does not apply here because…’ address the question eg if it asks about success in recent years, the future is not relevant To gain marks candidates should:

  8. provide valid reasons or other explanation to justify points made eg ‘this means’; ‘this would lead to’; ‘a reason why’ include development points eg illustrative examples from the case study; additional reasons; analysis where appropriate [strong answers often have a succession of development points] adjust the length of the answer to the number of marks available avoid repetition — ie saying the same thing in different words usually avoid directly copying from the case study Section one Good answers:

  9. defining the key term in the question — often one or two marks for definition explaining the key content of the question eg Human Relations School — general marks are available for doing this being specific and precise — vague responses do not gain credit paying attention to the wording of the question — eg influence and impact of stakeholders; EMU & profitability; how e-commerce is used; stages of change giving reasons, explanation or other justification — but these have to be valid and clear — ‘will increase profits’ is not enough at Advanced Higher illustrating answers with relevant examples — these can come from any organisation including the one they used for their business report Section two Candidates can gain marks by:

  10. Prelim — key requirements Must use questions from at least three past SQA papers. Can use previous case study for section one in its entirety but must alter at least one question. Must ensure prelim mirrors actual paper eg all three Units are covered in the paper; each part in a section two question comes from a different Unit; questions pose the right level of demand; use command words when writing questions.

  11. Prelim — common issues Using questions from much older papers so that prelim does not reflect the current actual paper. Including general questions in section one Using inappropriate questions in section one eg taken from another case study which do not fit well with the one chosen for the prelim. Adjusting marks for questions so that perceived ‘easier’ questions carry higher marks. Lenient marking eg awarding marks when no justification is given [or giving one mark for a point and another for justification]; ignoring ‘caps’ in marking schemes; crediting vague responses.

  12. For more information visit: www.sqa.org.uk

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