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The Ultimate Guide To Creating A Captivating Animated Explainer Video
If someone has told you that it is not possible to create animated explainer videos all by yourself, then you might be mistaken. As someone who has quite a bit of knowledge in the field, it would be my ultimate onus to guide you in this journey and help you with a complete guide. You can also hire a professional animated explainer video company that tends to follow roughly the same factors.
Step 1 In the first step, you will need to have a deep insight into who your audience is. Try to research more about who your audience is and what is the kind of language that resonates well with them. Based on this, you can formulate the script and the tonality of the animation as well.
Step 2 In the next step, you will need to focus on both the script and the style of animation you are choosing. Try to keep your script concise and yet impactful. There are many animation styles to choose from - 2D, 3D, whiteboard, motion graphics, and more. Usually, the type of video you want to create will formulate the script and the animation style.
Step 3 Another very important element for your 3D animation video is choosing the right voiceover. A professional voiceover can elevate your explainer video. Choose a voice that matches your brand and resonates with your target audience.
Step 4 The base of any 3D animation video is to focus on the animation and the visuals. Always try to keep in mind that the visuals are extremely important and hence making them attractive is crucial. Keep your script in mind and then focus on the visuals as this will create cohesion and synchrony.
Step 5 A lot of people do not acknowledge this but the right kind of sound design can completely transform your 3D animation video. Choose the right kind of music and it can completely elevate your mood. Not only the sound but even the dialogue and style of delivery are important.
Conclusions and reflections By following these simple steps, you will be able to create the most compelling 3D animation video. However, if you are not very confident that you will be able to follow all the steps, then it is best to hire professionals. They will usually take a complete understanding from you and based on that understanding formulate the perfect video. You can discuss your goals and budget with them in advance. I did try working on the video by myself and it turned out pretty well. You can easily make use of the free software available online.
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