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The Ecommerce Payment Gateway is robust software that online vendors use to accept payments from customers through debit or credit cards for the orders they have placed online. Read this post and learn about the top 9-steps guide.
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How does an Enterprise Payment Gateway Work for E-commerce? See Top 9-Steps Guide
Before we go any further, we want to ask, "are you an avid reader who stays on top of every news that hails from the e-commerce industry?" If yes, you must have noticed the drastic growth of e-commerce businesses in the past few years, right? "In fact," if you look at the recent figures, you will know that some expert researchers have indicated that e-Commerce sales will grow up to $4.2 billion very soon, accounting for almost 16% of all retail sales. And do you know what the cherry on the cake is? This impressive growth of the ecommerce industry has also paved the path for the rise of Enterprise Payment Gateway services. It means in the time to come; you can expect your online shopping experience to become more efficient and seamless than ever before. But the question is, do you "really" need to hire a leading Enterprise Payment Gateway service provider for operating your ecommerce business? To be frank, yes! "But, why?" you might ask. So, let's see the answer to this question in the next part of this blog: Why must you partner with the best Enterprise Payment Gateway service provider? Before anything, you must learn that running an e-commerce site is no easy feat as it comes with a "lot" of risks and challenges that very few entrepreneurs are "aware of." A case in point here could be the struggle to deal with: 1. Chargebacks 2. Account Takeovers 3. Digital Identity Theft 4. Fraudulent transactions 5. And many more issues
So, if you are thinking of handling all these issues on your "own," we must inform you that it won't be less than a hard row to hoe. And even in the best scenario, if you succeed, it can't be feasible without an expert fraud prevention manager at your disposal. Now you might be thinking, why did we say that, right? So, let's imagine a "separate" situation in which you operate your ecommerce business without a tried and tested Enterprise Payment Gateway by your side. What will happen? You will set up and run all the software, hardware, connections, and security systems associated with your payment requirements on your own. In that case, you will need to deploy a well-versed team of IT and cybersecurity experts on the job to look after safe payment processing. They will ensure that every payment your potential customers makes on your site correctly transfers to your account without a hitch, ok? Now here the catch is all these professionals we talked about above don't come cheap. That means you will have to splurge a massive capital to onboard them at your office. After that, you can rest assured about the "elimination" of any fraudulent activity on your site and the prevention of your customer's confidential information reaching the hands of malicious actors. On the flip side, suppose that you team up with a reputed Enterprise Payment Gateway service provider in the USA. In that case, they can guarantee all these safety and security services when processing your buyer's payments while charging only a tiny fraction of the cost that you will spend otherwise on employing an in-house team of IT and cybersecurity experts. Now the ball is in your court; whom do you choose to work with given that the latter comes with more advantages. Ok? Got it? Now, let us see more?
What is an Ecommerce Payment Gateway? The Ecommerce Payment Gateway is a robust software that online vendors use to accept payments from the customers through debit or credit cards for the orders they have placed on their e-store. In another way, you can understand Business Payment Gateway as the technology that securely interfaces between an online store and the consumer's preferred mode of payment which could be anything like their: 1. Bank account 2. Credit card 3. Debit card 4. Gift card 5. Or, an online wallet Now, with that discussed, it's time to jump to the next topic in this primer, i.e., What questions must every ecommerce owner ask themselves before choosing an Enterprise Payment Gateway provider? 1. What will be its service cost? 2. Is it mandatory to get a merchant account for the selected payment gateway? 3. What features do they offer, such as fraud security, virtual terminals, etc.? 4. Does the concerned payment gateway provider supports your e-store's country? Now that you know what questions you must shoot at yourself before finalizing a payment gateway, it's time to peep into:
A 9-Steps comprehensive guide to perceive how an Enterprise Payment Gateway works for ecommerce sites Step 1: The process starts at the "moment" when a potential customer enters their credit card details on your shopping site after checking out the desired product. Step 2: The buyer's web browser encodes the given credit card details to send between the payment gateway and the vendor's web server. Step 3: Post that, the payment gateway forwards that transactional data to the payment processor that the vendor's bank uses. Step 4: Then, the "merchant's bank" sends the transactional data to an authorized card affiliation centre. Step 5: Next, the bank that issued a credit card to your potential consumer sees the payment request to "which" they approve or deny as per the situation. Step 6: The concerned payment processor then sends an approval associated with the vendor and customer to the payment gateway. Step 7: The moment the payment gateway gets the response, it transfers that reaction to the ecommerce site to process the buyer's payment. Step 8: After that, the "Clearing Transactions" gets activated as "soon" as the merchant completes the transaction. Step 9: Lastly, the card-issuing bank changes the "auth-hold" or "authorization hold" mode to a debit, allowing a settlement with the merchant's bank. Over to you We hope you learned "abundant" things in this article, be it the definition of ecommerce payment gateway, the need to tie up with them, or the way they work on ecommerce platforms. So, if you found this content "informative" for your business purpose and want to leverage the most secure payment gateway service now, please consult with the globally leading ecommerce payment service provider in the USA.
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