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International Tourism Japan and North-East Asia. Hideki FURUYA TOYO University, Department of Tourism. International Airport KANSAI airport (Osaka Pref.). International Airport KANSAI airport (Osaka Pref.). Domestic Airport(OSAKA). Subway(underground) In Toky Metropolitan Area.
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International Tourism Japan and North-East Asia Hideki FURUYA TOYO University, Department of Tourism
International Airport KANSAI airport (Osaka Pref.)
International Airport KANSAI airport (Osaka Pref.)
Subway(underground) In Toky Metropolitan Area
Serious natural disaster such as earthquake and typhoon 神戸地震
Effects of International Tourism • Economic • Cultural exchange • Land development and preservation • Regional development Tab. Inbound tourism expenditure/GDP(2002) Tourism Market Trend-ASIA(WTO)より引用
Our Mission is ・・・ • Handling of International tourism data • Identifying the barriers of international tourism • Soft (information, law, tourism structure・・・) • Hard infrastructure, etc. • Conducting market research • Questionnaire survey for each nations
OutboundTourism in East Asia(1) Compendium of Tourism Statisitics(WTO(World Tourism Organization))
OutboundTourism in East Asia(2) Compendium of Tourism Statisitics(WTO) Tourism Market Trend-ASIA(WTO)
International Japanese Departure Data Bank of JAPAN(日本銀行(実効為替レート)) , Japan National Tourist Organization(国際観光振興機構(JNTO)調査)
Airport of Departure by Japanese Travelers 国際観光振興機構(JNTO)調査より作成
Age Distribution of Japanese Traveler Japan National Tourist Organization(国際観光振興機構(JNTO)調査)
No. of Arrivals in East Asia Compendium of Tourism Statisitics(WTO)
Percentage of Arrivals per Region Tourism Market Trend-ASIA(WTO)
Percentage of Arrivals per Travel Purpose Tourism Market Trend-ASIA(WTO)
No. of Tourists by Nationality ASIA Other Area ASIA Other Area
Increasing Ratio of No. of Arrival Touristsby Nationality(2004/2002) ASIA Other Area Pink: More than Twice of increasing ratio for average ratio(14%) Blue: Part of Decrease Tourism Market Trend-ASIA(WTO)
Tourism Policies in Japan • Integration of tourism divisions • MoTransportation →MoLIT • Campaign of Tourism • Visit Japan Campaign • To increase of international arrival tourists(5→10miliion(2010)) • Urban redevelopment (都市再生ビジョン,都市美空間の創造) • Landscape Law(景観法) • Improvement of visa regulation
Concept of Attracting Foreign Tourists • Social Factors • Economic Condition, Visa Regulation, Company Activity, ・・・ • Personal Factors • Image, Information・・・
Questionnaire survey for Chinese • Our Group Research in Last Year • Residences of TIANJIN(天津),Shenyang(瀋陽),Changchun(長春),Harbin(ハルビン) • Travel Activities (times and destination) • Evaluation for Chinese Hotel and Sightseeing Place • Images (MONGOL, JAPAN, RUSSIA, KOREA) • Visit desirable for Abroad • Personal Attributes • 1429 samples
Outline of Samples • Sex Male:53%,Female:47% • Occupation • Students:20.2%,National Enterprize19.5%, • Officer14.7%,Private Company10.8%,Others34.8% • Annual income less than 10,000yuan:97.1%
No. of Chinese Overnight Travel-Domestic and International- Participation Ratio of International Travel 73% 60% 60% 66% 65%
Recognition and Visit Desirable for East Asia country by Chinese
Conclusion • International tourism • No. of tourist is increasing in East-Asia • Expectation of economic effect • Effecting Factors: Social & Personal • Conducting market research • Low recognition of Japan • Few amount of information about Japan • Future Issue • How to promote to foreign country? • What kind of information to foreign country?