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Joanie Haley Executive Director The Robert and Janice McNair Foundation Founding Executive Director The Houston Texans Foundation. 1. BALANCING ACT. Recognize that you CAN'T do it allMust FOCUSStart with the Mission StatementFirst things firstPlan your work and work your planYearly plan. 2. YEARLY PLAN.
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1. BALANCING ACT: Learn How to Coordinate all the Hats you Wear!
2. Joanie HaleyExecutive DirectorThe Robert and Janice McNair FoundationFounding Executive Director The Houston Texans Foundation
3. BALANCING ACT Recognize that you CANT do it all
Must FOCUS
Start with the Mission Statement
First things first
Plan your work and work your plan
Yearly plan
4. YEARLY PLAN Coordinate with all departments
Corporate Sales, Marketing, PR, Coach, Players, Wives, Cheerleaders, Youth outreach
Games preseason, postseason
Training camp
Tickets, sideline passes, parking (buses)
Chart per game (tickets, passes, Video, VIPs)
5. FUNDRAISERS Different from corporate events
Plan 6 months out
Need total buy-in from all departments
Sponsorships, media, invitations and programs
6. TEAM PROGRAMS Planning
Partnerships
Implementation
7. DELEGATE! Clear job descriptions
Chart of responsibilities
Binders with tabs!
Weekly reports (emails or meetings)
Wrap-ups and evaluations
8. BINDERS AND REPORTS Fact sheet
Tabs for details, location, contracts, catering, music, invitations and programs, sponsors (letters), signage, sign-ups (online), thank yous, budget, evaluations
9. DONATIONS, AUCTIONS Clear guidelines
Geographic area
501(c)3 (no individuals)
Only one per organization per year
Levels of giving coaches, owners, schools
Templates for declines
Track response to donations
$ received
10. PROGRAMS Apply for national grants
Involve the media publicizing and judging
11. USE PARTNERS AND VOLUNTEERS School Districts understand their structure
Strategic partners PIE, VIP
United Way
Red Cross
Stadium Drives
Youth groups
12. ATHLETES FOUNDATIONS YES Encourage their charitable giving
NO to putting on their events