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ADC or Australia Demonstration Company has a team of highly skilled and experienced demonstration specialists who know the art and science of marketing.
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Product demonstration & promotional techniques for better conversions
Merchandising Companies across the world use product demonstrations and shopping centre promotions to introduce a new brand or improved version of an existing product to customers. Product demonstrations involve all the five human senses helping attract attention of prospects motivating them to make the purchase.
Shopping centre promotions include organizing various events as raffles, competitions, free gifts with purchase and interactive shows to lure audiences. Once you have the attention of your prospective customer, it is now the job of skilled promotional staff to introduce the various features or USPs of the product. Customers would definitely love to see, touch, feel and operate the product rather than simply hearing a speech about it.
Remember customers are interested in knowing how they will benefit from your product so it is important that your product demonstrator marries the features of your existing or new product to the potential benefits it will offer to the buyer. The product demonstrator must be familiar with each and every feature of the product and confident to take on random questions from prospective customers.
ADC or Australia Demonstration Company has a team of highly skilled and experienced demonstration specialists who know the art and science of marketing. They use techniques as In-store demonstrations, direct marketing, shopping centre promotions, food sampling and product demonstrations to attract & convince prospects converting them into actual buyers. For details, please visit www.adcdemos.com.au