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PWB530: Sybase Developer Network

PWB530: Sybase Developer Network. Dave Fish Principal Systems Consultant dfish@sybase.com August 15-19, 2004. Who are Developers?. They are the creators of all software technologies from the simple start-up menu to the backbones of Worldwide Financial markets

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PWB530: Sybase Developer Network

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  1. PWB530: Sybase Developer Network Dave Fish Principal Systems Consultant dfish@sybase.com August 15-19, 2004

  2. Who are Developers? • They are the creators of all software technologies from the simple start-up menu to the backbones of Worldwide Financial markets • Without Developers, as a consumer your phone wouldn’t work, your games console won’t run and your car can’t start • The world runs on software. The hardware it runs on is useless without the software

  3. Who are Developers? • In the world of business, everyone uses PCs, networks, phone systems, databases, internet banking, financial transactions, etc. All this hardware and software is specified and created by IT engineers, developers and project managers • Developers create the software and IT systems, they run it, they manage it, they implement it and they make the decision on re-structuring it • Developers are the first and last part in the critical chain of the decision-making process, from the smallest application to Worldwide infrastructures

  4. Gates on Modeling / Less coding • “The most significant change in the next 10 years will be visual modeling tools that will reduce software coding ‘by a factor of five’”…’This is what IT owes its customers’…’Nothing will make a million lines of code a pretty thing’…’the key breakthrough in code is writing less code.’ Bill Gates—Gartner Symposium/ITExpo 2004

  5. Why work with Developers? • It’s all about winning the hearts and minds of developers…’ • Developers are the most important segment, basically we are a platform company and platforms are only successful if you have developers willing to bet on your platform… • Why work with Developers? • Massive impact • Brilliant people • Serving our most important customer segment.

  6. Making good code Great • Clarity • The top quality of the cake • Design • Plan the program before you build it • Efficiency • Is your program fast and economical? • Elegance • Hard to describe-but easy to recognize-replace a procedure with a table?

  7. Making good code Great • Layering • Your program is like a cake-the app sits on the framework on the OS on the Hardware • Modularity • Good programs erect large systems from smaller ones, which come from even smaller ones • Readability • Do you bother to write legible comments? • Simplicity • Do you make the extra effort to be concise? Can what took 10 lines be done in 5?

  8. Introducing the Sybase Developer Network

  9. Product Tech Corners

  10. Technology Topics

  11. Technical Library

  12. Developer Support

  13. Developer Downloads

  14. Community

  15. Developer Education

  16. CodeXchange

  17. Log In to Access Projects

  18. PowerBuilder Samples and Utilities

  19. PFC Section

  20. Mobile & Wireless Section

  21. Database Section

  22. Sybase Magazine Online

  23. Introducing the Sybase Developer Network

  24. Introducing the Sybase Developer Network

  25. The Enterprise. Unwired.

  26. The Enterprise. Unwired. Industry and Cross Platform Solutions Manage Information Unwire Information Unwire People • Adaptive Server Enterprise • Adaptive Server Anywhere • Sybase IQ • Dynamic Archive • Dynamic ODS • Replication Server • OpenSwitch • Mirror Activator • PowerDesigner • Connectivity Options • EAServer • Industry Warehouse Studio • Unwired Accelerator • Unwired Orchestrator • Unwired Toolkit • Enterprise Portal • Real Time Data Services • SQL Anywhere Studio • M-Business Anywhere • Pylon Family (Mobile Email) • Mobile Sales • XcelleNet Frontline Solutions • PocketBuilder • PowerBuilder Family • AvantGo Sybase Workspace

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