Better Customer Service Ideas

1. Better Customer Service Ideas Lisa Lacombe

2. Brainstorming Objectives Describe the objective(s) of the exercise: New product or service ideas? New feature ideas? Feature/product naming? Promotion ideas? New process for doing something? Define top requirements or restrictions. (this could be requirements of management or organizational constraints of the unit)

3. Rules • No idea is a bad idea. • Be creative. • Take risks. • No criticism allowed.

4. Brainstorming Activity • Generate ideas • Use games and exercises to “warm up” your creative thinking • When ideas slow down, try another exercise to generate fresh ideas • Breaking into smaller groups may be helpful • Use a computer to capture every comment/idea (in Microsoft PowerPoint, of course, using Meeting Minder)

5. Summarize • Review ideas • Vote on top candidates and consolidate (this can either be done at meeting or as a follow up exercise) • Check requirements and restrictions • Trim list to top 5-10 ideas

6. Next Steps • Describe what happens next: • Research the ideas generated? • Follow up with larger group? • Generate action items for follow-up: • Start turning ideas into reality.

7. What was wrong with this presentation? • Ugly use of clip art • Not a great choice of text and background colors • Inconsistent fonts and placement of text are hard on the eyes and make the whole presentation more difficult to follow • Too much text on some pages causes a very crowded look and also makes the text difficult to read because it has to be made much smaller to fit all the text on a page. • Lacks overview and summary • Lacks attention grabber • One or two graphics (photo or chart) would add visual enhancement • Lacks black slide at end