Augmented Reality Mobile App Development Services - AppStudioz

1. Augmented Reality Augmented Reality

3. ? What is Augmented Reality

4. MASHABLE, BOB AL-GREENE

5. Augment - make (something) greater by adding to it; increase. So,

6. Computer Generated Data/Graphic (Augment) + + Real Scene (Reality) = Augmented Reality

7. Eg. Xbox kinect

8. HagenDazz AR App

9. Google Glass Google glass

10. Best Example?

11. The best example!

12. Augmented Reality How it Works • Pick a real world scene • Add your virtual object in it • Delete real world objects • Not virtual reality since enviornment is real

13. History 1966 1990 Invented Head- Mounted Display, which was the first step in making AR a possibility Coined the term “Augmented Reality” Prof. Tom Caudell Prof. Ivan Sutherland

14. Present AR Mobile App Revenue By 2014 Source: juniper research

15. Gameswhich accounted for more than40% of AR downloads in 2013willcontinue to deliver thelargest revenuestream for the foreseeablefuture

16. But with AR increasingly deployed within mainstreamlifestyle, enterprise and general entertainment applications,each of these sectors should achieve annual mobile AR revenues in excess of$1 billionwithin 5-6 years

17. Augmented Reality Application Domains • Retail & Commerce • Automotive & Tourism • Print, Media & Entertainment • Enterprise & Industrial • Military & Government • Urban & Architecture • Education & Learning • Training & Maintenance • Health & Recreation • Branding & Marketing

18. Retail & Commerce

19. Automotive & Tourism

20. Print, Media & Entertainment

21. Enterprise & Industrial

22. Military & Government

23. Urban & Architecture

24. Education & Learning

25. Training & Maintainence

26. Health & Recreation

27. Branding & Marketing

28. Soo Much, We'll see In The Future ...

29. Source: Aisle411 by Google is much about AR

30. Augmented Reality Will Become An Important Workplace Tool. & Has Broad Business Potential Source: Gartner

31. Over 2.5 billion Mobile Augmented Reality Apps to Be Installed Per Annum by 2017 Source: juniperresearch

32. Global mobile augmented reality (AR) market size in 2013 and 2018 (in millions of users) Source: statista

33. Sample AppStudioz Case Examples around Augmented Reality- addressing business pain points across the industry

34. Style Match Clients' background: One of the leading e-commerce companies of Australia Business Challenges: To over come the problem of consumers who want to online SEARCH-TRY-BUY the latest fashion from boutique retailers and global brands anytime, anywhere Business outcome: Fully interactive mobile fashion styling and shopping app, User can change and edit the background An E-Commerce platform(where an user can select and shop) User can mix & match outfits and share them to different social networks User can competite with friends and others Best of all – user can try before buying using virtual changing room

35. Night Life guide to find nearby bars and clubs in real-time Clients' background: One of the leading liquor company of USA Business Challenges: To over come the problems faced by the user while locating the nearest pub/bars Business outcome: Interactive venue pages display real-time photos and feedback from users recently visited and are currently partying. Helps the user to locate the nearest pubs/bars Helps the user locate friends in the nearest bar/pub Lets the user share pictures among friends Gives a notification if anyone upload picture User can recieve daily updates on best deals and offers

36. References Mashable Jupiter Research Gartner Statistia Aisle 411