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This guide covers the primary functions of social media in nonprofit work, including informing, storytelling, organizing, fundraising, and fostering fellowship. Learn how to empower members, engage with other non-profits, coordinate offline efforts, organize fundraising events, and showcase the impact of donations. Key tips include contacting the District PR Committee, utilizing websites and social media platforms, appreciating donors and sponsors, advocating for causes, and making effective appeals for action. Maximize your nonprofit's promotional reach and engage your community effectively through social media tools.
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District 5950 Western, Central and Minneapolis Minnesota Social Media ToolsRotary.org ● www.Rotary5950.org
Primary Functionsof Social Media in Nonprofit Work • Informing and Storytelling • Organizing (and connecting!) • Fundraising • Foster Fellowship
Connecting: Engage with other non-profits and events District 6250 Assembly
Organizing: Help Your Followers Help You • Address field allows for check-ins
Organizing: Allow Ideas to Develop Gather Advocates
Fundraising: Organizing Event Call to action
Tips and Advice: Recap: • Contact the District PR Committee • About Websites • Jeanne.zetah@Hotmail.com • About Social Media • Krysta.Peterson@Hotmail.com • About Newsletters and general info • mbrindle@Comcast.net • Appreciation: • Thank donors, participants and sponsors • Tag them in your posts and include pictures • Advocacy: • Share information to raise awareness and educate • Share and like posts, leave comments, engage in their content • Appeals: • Ask for action • Include direct links and share the impact • Seek influencers to increase promotional reach