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1.02 Investigate design principles and elements.

Principles of Design. 1.02 Investigate design principles and elements. The Six Principles of Design. __________________. Alignment. Alignment _______________ Visual relationship between _______________________.

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1.02 Investigate design principles and elements.

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  1. Principles of Design 1.02 Investigate design principles and elements.

  2. The Six Principles of Design • __________________

  3. Alignment • Alignment _______________ • Visual relationship between _______________________. • View an example at http://desktoppub.about.com/od/designprinciples/l/aa_pod2.htm

  4. Symmetrical Balance • Elements of the design are __________________________ • View examples at: http://www.alifetimeofcolor.com/main.taf?p=3,1,1,8

  5. Asymmetrical Balance • Off-center ___________________________________

  6. Radial Balance • With radial designs _____________________________________________

  7. Contrast • The use of __________________________________________________ • Adds emphasis to ___________________ • Adds appeal • View an example athttp://www.alifetimeofcolor.com/main.taf?p=3,1,1,9

  8. Proximity/Unity • Grouping elements to ________________________________ • Makes it easier for the reader to ____________ • Examples • ______placed with the pictures they describe. • Images placed __________they are depicting. • View an example athttp://desktoppub.about.com/od/designprinciples/l/aa_pod2.htm

  9. Repetition/Consistency • Repeat ______________ • Aids ________________ • Improves ______________ • Examples • Keying all side headings in the same typeface and color. • Using the same formatting for all bulleted lists throughout the publication. • View an example at http://desktoppub.about.com/od/designprinciples/l/aa_pod2.htm

  10. White Space • ___________________ • Gives a design ______________ • ___________between elements • View an example at http://desktoppub.about.com/od/designprinciples/l/aa_pod2.htm

  11. 1 2 3 Grids Rule of Thirds Rule of Thirds and Grids • Rule of Thirds – ________________________________. • View an example at http://desktoppub.about.com/od/designprinciples/l/aa_pod2.htm

  12. Optical Center andZ-Pattern 1 2 3 Z Optical Center Z-Pattern • Optical Center – _________________ • It is _____________of the _____________center of the page. • Place the ______________design element here. • Z-Pattern – the ______________ • Place _____________elements along theZ-pattern.

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