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Small is the New Big: Lessons in Visual Economy. Kim Rees, Periscopic kim@periscopic.com @ krees , @ periscopic. INCONVENIENT. EXPEDIENT. Work with Constraints. Sample Mobile Screen Resolutions. Android (Motorola Droid) Android ( MyTouch ) Android (Nexus One ) Apple iPhone
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Small is the New Big: Lessons in Visual Economy Kim Rees, Periscopic kim@periscopic.com @krees, @periscopic
Sample Mobile Screen Resolutions • Android (Motorola Droid) • Android (MyTouch) • Android (Nexus One) • Apple iPhone • Apple iPad • Palm Pre • 480x854 • 320x480 • 480x800 • 320x480 • 1024x768 • 320x480
Periscopic • Use input as output when possible. • Allow the space constraints to define the interface.
Periscopic Heer, Panopticon • Compress, compress, compress. • Use degrees of contrast to focus attention.
IMF • Size and resize the data to fit the space. • Make use of controls that help shape the space.
modelab • Expand inward, not outward. This works like zooming out.
Periscopic • Using input as output. • Hint at the invisible – what’s out of view.
Tell Smaller Stories
Bryan Christie Design • Use context, but only minimally.
Ramage and Chuang, Stanford • Use interaction to reveal relationships individually. • Let the visitor create the story.
Ikea • Fill in the details later.
Periscopic • Group as much related data together as possible.
Few Freakalytics • Encode multiple points together. • Marry qualitative and quantitative values.
Making Virtual Solid • Show only as much data as is needed.
New York Times • Don’t overcomplicate. It’s okay to use a dot plot.
Hipmunk • Show, don’t tell. • Remove or hide irrelevant data.
Periscopic • Highlight anomalies. • Don’t leave everything up to the viewer.
Copley, Praxis; Wagner, DSCI Utopia Compression • Use high contrast colors or other means to focus attention • Show secondary information subtly.
Use context minimally. • Reduce colors and labeling to only the essential.
Minimize and multiply. • Use interaction to expand on the data.
JULY 10-14 AVERAGES Tucson 102 Phoenix 109 Flagstaff 98 Sedona 99 • Minimize and multiply. • Use interaction to expand on the data.
Ignatius Rigor • Use animation to show subtle changes.
Kim Rees, Periscopic kim@periscopic.com @krees, @periscopic We’re hiring! See now.periscopic.com