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Why Costco Is So Damn Addictive. By: Eric Lora and Ronnie Jacko . About Costco. CEO: Jim Sinegal Jim’s Salary 450,000 Average CEO Salary 10.7 Million First Costco: Seattle, WA in 1983 488 Location $59 Billion in Sales 4th Largest Retailer in County, 7th in World. About Customers.
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Why Costco Is So Damn Addictive By: Eric Lora and Ronnie Jacko
About Costco • CEO: Jim Sinegal • Jim’s Salary 450,000 • Average CEO Salary 10.7 Million • First Costco: Seattle, WA in 1983 • 488 Location • $59 Billion in Sales • 4th Largest Retailer in County, 7th in World
About Customers • 48 Million Members • $50 Goldstar Membership, $100 Executive Membership • $1.1 Billion a year from memberships. • 22 Visits a year
The Addiction • Simple Products • Costco Connect Magazine • 14% Markup of Products • 4,000 Different Products compared to Wal-Mart’s 150,000. • Treasure Hunt
Sources Article Boyle, Matthew. "Why Costco Is So Damn Cheap." Fortune 30 October 2006 Website Retrieved January 28, 2008, from Costco Web site: http://www.costco.com