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SWOT ANALYSIS<br>Strengths Gross profit margins of 11% Fastest growing company in the area Offers diversified products in books, music, DVD’s and games Increased international sales and shipping<br>
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SWOT ANALYSIS STRENGTHS / TUTORIALOUTLET DOT COM Swot analysis strengths FOR MORE CLASSES VISIT www.tutorialoutlet.com SWOT ANALYSIS Strengths Gross profit margins of 11% Fastest growing company in the area Offers diversified products in books, music, DVD’s and games Increased international sales and shipping Keen sense of customer’s needs Devoted Staff Good reputation and image with customers Highly skilled and knowledgeable employees Weaknesses Lack of formal strategic business plan for the future Fragile customer service complaints and returns process Limited and delayed shipping capabilities Limited business and advertising resources Opportunities Enter the online gaming market Modernized and Increased shipping with the Automatic Storage and Retrieval System Heightened current inventory Elevate sales in the international market Targeting and marking international Gen-Xer’s and Gen- Yer’s Threats Losing online customers to other websites Competition from outside companies (Amazon)