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Abstract<br>This strategic management case of BlackBerry Limited will consist of a detailed well thought out analysis of the company employing relevant strategic analysis tools, i.e. EFE, CPM, and IFE to<br>
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THIS STRATEGIC MANAGEMENT / TUTORIALOUTLET DOT COM This strategic management FOR MORE CLASSES VISIT www.tutorialoutlet.com Abstract This strategic management case of BlackBerry Limited will consist of a detailed well thought out analysis of the company employing relevant strategic analysis tools, i.e. EFE, CPM, and IFE to assess the company past, present, and future in their market segment. This analysis of BlackBerry Limited will reflect the overall health of the firm in its market sector by accurately evaluating the firm’s strategy, market competition and leadership’s outlook moving forward. STRATEGIC MANAGEMENT CASE: BLACKBERRY LIMITED 3 BlackBerry Limited BlackBerry Limited, formerly known as Research in Motion (RIM) Limited, is a Canadian-based multinational wireless telecommunications software and mobile hardware company best known to the public as the developer of the BlackBerry brand of smartphones (BlackBerry; Company, 2017). BlackBerry is currently refocusing its efforts to transition and become a worldwide provider of software for industrial applications and mobile device management.
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