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This messaging service acts as a longtime sidekick to your email or social media campaigns thus offering many potential benefits for promoting your brand enthusiastically. Source: https://www.alcodes.com/
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Discover and market your brand with SMS Marketing
Introduction ◂ In the world of communications, SMS is a direct channel to communicate with customers, promote products and build brand identity. ◂ SMS lead generation has emerged as an essential part of marketing and sales, and the key to your business finding success in SMS is to make sure you’re actually doing it.
Take lead Generation to a new level ❑ Make it Available ❑ Focus on Call to Action ❑ Use SMS to Qualify Leads ❑ Have a process for SMS Leads ❑ Don’t wait to start an SMS strategy
Make it Available ❑ Public would desire to know about your brands, for that be always available for them. ❑ Make the text message short so that it easy to understand.
Focus on Call to Action ❑ It includes your copy (the call), your button (the action), and everything else on the page surrounding your call to action. Try to keep the button identifiable and easy to find.
Use SMS to Qualify Leads ❑ Studies have shown that texting leads can yield an almost 90% higher conversion rate than calling them. So, keep SMS prioritized than calling.
Process for SMS Leads ❑ It’s not enough to just get leads; that’s only the half battle! Follow up carries the same importance. ❑ When mapping out your process for handling SMS leads, be sure to keep these tactics in mind: 1. People care more about solving their problems quickly than getting the absolute best product or service. Most people don’t want to be dumped into an automated SMS campaign or blasted with marketing messages. Text them like you would text a friend. 2.
Don’t wait to start an SMS strategy ❑ Mobile marketing and mobile messaging have both been trending upwards for the last few years. ❑ Business is getting on board left and right, for reasons like: 1. 2. 3. Need to engage mobile viewers Targeting Millennial i.e., long term Converting more leads faster
Conclusion So, lead generation can be a readymade solution to make more & more people look into your activities. This is because nowadays, the intensity of engagement with SMS texting is unbeatable. So, if you haven’t popped into lead generation strategy, this is the time to begin ☺
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