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Website Status: Harare Cluster Office

This workshop held in Paris aimed to improve UNESCO office visibility using new ICTs for universal information access. The event focused on identifying audience and feedback mechanisms, with an emphasis on content management and site promotion.

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Website Status: Harare Cluster Office

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  1. Website Status: Harare Cluster Office UNESCO Portal Workshop 22-26 Nov 2004 Paris, France

  2. Audience definition & follow-up - goals and indicators • Overall goals: • Contribute towards actualising the office Vision, and meeting key strategic objectives set in the Mission Statement. • Improve office visibility and impact – using new ICTs to enhance universal access to information about the office and its activities, by stakeholders & the public. • Verification indicators: • Regular feedback from (using site contact). • Source reference in media information & other fora. • Increased number of visitors to the site (hits). UNESCO Portal Workshop

  3. Audience definition & follow-up - usage and assessment UN & Other Agencies • Users: The Media Institutions & Organisations The General Public Teachers Researchers Learners UNESCO Portal Workshop

  4. Structure of information:programmes and service provision Admin Unit News Contact Search Regular Programmes Extra-budgetary Others Education HIV/Aids & Education NESIS SACMEQ Com & Info. Culture Tools & Services Online Forum Photo gallery Partners Cluster Countries UHSA Clearing house E-news V-library / Resource UNESCO Portal Workshop

  5. Editorial workflow • Metadata keywords definitions on homepage and some pages… • Typical workflow prior to uploading: • Content is solicited from the sectors through the Programme Specialists, the Admin Officer, and also from the Director’s office. • News content on the homepage is extracted from information from the regular electronic newsletter. • Frequency of update is also a factor of activity implementation rate, and participation in other fora. UNESCO Portal Workshop

  6. Site Management • Profiles and competencies: • Content providers – Dir, Prog. Specialists • Editors – 2 university interns studying journalism (draft summaries), then Programme Specialists (including the Director) review and finalise content. • Web administrators – 1 ICT specialist who is also a trainer. • Financing – staff time (use in-house skills) • Promotion – letterheads, email, partner sites,e-newsletter, business cards… UNESCO Portal Workshop

  7. Thank You! UNESCO Portal Workshop

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