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Negotiation Skills. Kalada Apiafi, ITF 099 (NIGERIA). OBJECTIVES. To Demonstrate The Concept Of Negotiation Identify The Role And Importance Of Power, Time, Information, Communication Skills And Personality In A Successful Negotiation
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Negotiation Skills Kalada Apiafi, ITF 099 (NIGERIA)
OBJECTIVES To • Demonstrate The Concept Of Negotiation • Identify The Role And Importance Of Power, Time, Information, Communication Skills And Personality In A Successful Negotiation • State The Principles And Techniques Of Successful Negotiation • Enable You Negotiate With Confidence
OUTLINE • Module 1 Introduction • Module 2 Principles • Module 3 The Stages Of Negotiation • Module 4 Power • Module 5 Information • Module 6 Time • Module 7 Gambits • Module 8 Communication • Module 9 Negotiation Styles • Module 10 How Both Sides Can Win
1. INTRODUCTION • You Negotiate Everyday – Anytime You Want Something From Someone And Anytime Someone Wants Something From You, You Are Negotiating. • Negotiation Is Not An Event But A Process – Advance Planning Is Therefore A Must • In A Successful Negotiation, Everyone Wins • Negotiation Is The Process Of Using Power And Information To Affect Behaviour Within A Web Of Tension
2. PRINCIPLES • Personalized Transactions Have A Greater Chance To Succeed • It Helps To Develop A Good Relationship With The Other Party Before You Negotiate • Do Not Assume. Make The Other Party Talk About Itself, Its Underlying Feelings, Its Organisation
Give Information Slowly And Cautiously. The Worst Mistake You Can Make Is To Reveal Your Real Price Limit, Your Deadline Or The Full Seriousness Of Your Situation • If You Concede Something Be Sure You Get Something In Return. Concessions Come In Different Forms And Sizes
If The Other Party Has Done Its Share Of Making Concessions, Give It Some, So It Can Save Face • Move Towards Your Objective(s) Slowly, Making Concessions One At A Time • If You Need To Consult On Concessions, Please Do So
Team Members Gain New Importance In The Case Of A Deadlock When It May Be Necessary To Substitute Negotiators • You Are At An Advantage If You Take Notes During The Negotiation And Write Up The Agreement • The Document Should Be Written As If It May Ultimately Be Read In Court
3. THE FOUR STAGES • Clarify The Other Party’s Objectives • Information Gathering • Action Plan • The Actual Negotiation INFORMATION GATHERING INFORMATION GATHERING INFORMATION GATHERING INFORMATION GATHERING ACTION PLAN ACTION PLAN PLAN
Other Party’s Objectives • What Do They Want? • What Do They Have To Offer? • How Important Is The Subject Of Negotiation? • What Are Their Options? The List Is Practically Endless
Information Gathering • Draw On All Information Sources • Know The Subject • Know The Other Party – Personality (Ies), Reputation • Motives • Professional Opinions Knowledge Is Power
Action Plan • Objectives • Work With Your Team And Organisation • Write Them Down In Order Of Priority This Enables You Gain Commitment Of Your Organisation As Well As Gain Greater Control Over The Negotiation Because You Are Better Prepared
Develop A Strategy • Be Prepared To Make Concessions, Bearing In Mind Cost And Benefit Of Each • Determine Tactics • Specific Manouevres To Be Used At Negotiation Table Determine The Time Frame
4. POWER • A Subjective Mental Force (Perception) – If You Believe You Have It, You Have It, If You Believe You Don’t (Even If You Do), You Don’t Have It.
What Influences People • Title Power • Reward Power • Coercion Power • Referent Power • Charisma Power • Expertise Power • Situation Power • Information Power • Surroundings Power
Confusion Power • Competition Power • Risk Sharing Power • Identification Power • Legitimacy Power • Commitment Power • Persistence Power • Precedent Power • Attitude Power
5. INFORMATION • The More Knowledge One Side Is Able To Get About The Other, The Better Chance There Is For Victory • Ask Questions – Directly From The Person(s), From Others, From Professionals • Choose A Neutral Place For Preliminary Information • Look Out For Verbal And Non Verbal Cues • Test The Validity Of Information
6. TIME • Eighty Percent Of Concessions Will Be Made In The The Last Twenty Percent Of The Time Available (80/20 Rule) • The Value Of Services Tend To Diminish Rapidly After The Services Have Been Rendered • Time Pressure Is One Of The Strongest Forces In Getting Concessions In Negotiation • In Negotiation Time Is Money
Opening • Reluctance • Planning • The Flinch • Feel/felt/found • Want It All • First Offers • Agreeable Means Able To Agree • Vise
Middle • Higher Authority • Splitting The Difference • Get Smart…….Play Dumb • The Trade Off • Impasse VS Deadlock • The Hot Potato
Ending • Walk Away Will Power • Good Guy/bad Guy • The Withdrawn Offer • The Decoy And Red Herring • The Nibble
8. COMMUNICATION LISTENING – THE KEY
Body Language • Avoid Negotiating Over The Phone • Be Careful With Anything Other Than A Straight Handshake • If You Are Negotiating With Two Other People Make An Effort Not To Be Seated Between Them • It Is Better To Disperse The Negotiation If You Are Outnumbered
Men Will Normally Keep Their Jackets Buttoned Until They Feel Comfortable In Their Surroundings • Study Blinking Rates – The Eyes Have It It Is When There Is A Change In Behaviour That The Good Reader Of Body Language Should Pick Up His Ears And Be Careful
Hidden Meanings ALWAYS LOOK OUT FOR THINGS THAT ARE BROUGHT UP WHEN THE TIME IS RIGHT AND /OR AT THE POINT OF LEAST RESISTANCE
I • THROWAWAYS: as you are aware; incidentally; before I forget; by the way • LEGITIMISERS:frankly; honestly; to tell you the truth • JUSTIFIERS: I will try my best; I’ll see what I can do • ERASERS: but; however; • DECEPTIONS: I know it’s none of my business • PREPARERS: I don’t mean to be personal; I need a big favour; I don’t want to intrude • TRIAL BALLOONS: Supposing
9. NEGOTIATING STYLES • Pragmatic (Street Fighter) Bottom Line Straight To The Facts Time Conscious Active Likes To Be In Charge
Extrovert (Den Mother) Emotional Easily Motivated Friendly Excitable
Amiable (Pacifier) Loves People No Sense Of Time • Analytical (Executive) Thorough Analyzes Seeks Root Causes
HOW BOTH SIDES CAN WIN • BOTH PARTIES SHOULD ACCOMPLISH SOMETHING IMPORTANT • BOTH SIDES HAVE CARED ABOUT EACH OTHER’S OBJECTIVES • BOTH SIDES FEEL NEGOTIATIONS WERE CONDUCTED FAIRLY • BOTH SIDES FEEL THEY WOULD LIKE TO DO BUSINESS TOGETHER AGAIN • EACH PARTY FEELS THE OTHER IS DETERMINED TO KEEP TO THE CONTRACT
LOSING NEGOTIATORS • NARROW THINGS TO ONE ISSUE • FEEL WEAK • JUMP TO CONCLUSIONS • DON’T GET SUFFICIENT INFORMATION • ARE UNWILLING TO APPRECIATE THE POSITION OF THEIR OPPONENT
CONCLUSION EVERYTHING YOU WANT IS WITH SOMEONE ELSE BUT YOU HAVE TO DO MORE THAN ASK YOU HAVE TO NEGOTIATE