Quality and Social Responsibility: Achieving Sustainable Results

1. Quality and Social Responsibility: Achieving Sustainable Results

2. About the Presenter • Dick Gould • ASQ Fellow • DAC Social Responsibility Liaison • Past member - ASQ Board of Directors

3. Why should the quality professional care about social responsibility?

4. What Is Social Responsibility? People and organizations • Ethical behavior • Having sensitivity toward: • social • cultural • economic • environmental issues

5. Why Be Socially Responsible? • Consumers demand it • Makes good business sense • Produces bottom line results • Builds a stronger brand

6. Why Be Socially Responsible (cont.) • Stakeholders seek transparency • World of instant information • Government is getting involved • Financial benefits

7. What is the connection between quality and social responsibility?

8. The Basic Relevance of SR to Quality Total Quality Management: • Addresses all areas of an organization; • Emphasizes customer satisfaction; • Uses continuous improvement methods and tools The Quality Toolbox 2005

10. 2011 ASQ Future of Quality Study • Global responsibility • Consumer awareness • Globalization • The increasing rate of change • The workforce of the future • An aging population • 21 century quality • Innovation

11. The Quality Connection • Evolution of Social Responsibility

12. The Quality Connection • Malcolm Baldrige Performance Excellence Criteria • Procedures for compliance with safety, health, and environmental standards • Mechanisms of corporate support of quality assurance activities outside the company • Governance accountability

13. One Standard for All • ISO 26000 • Implementation will be voluntary • Guidance will help define social responsibility • ASQ administers the U.S. Technical Advisory Group (TAG) on Social Responsibility

14. ISO 26000 • Assist organizations in addressing SR • Provide practical guidance • Emphasize performance results and improvement • Increase confidence and satisfaction among customers and stakeholders • Maintain consistency

15. ISO 26000 ISO 26000 is a guidance standard and not one that an organization becomes certified to, like ISO 9000 or 14000.

16. Quality Triple Bottom Line

17. Quality Tools • Quality professionals have the tools to improve social responsibility results • Baldrige Criteria • Lean methods • Six Sigma

18. Baldrige Criteria • Malcolm Baldrige Performance Excellence Criteria

19. Lean Methods • Lean manufacturing principles: • Eliminate non-value-adding activities • Eliminate waste from the business • Lean enterprise principles: • Extend concepts through entire value stream or supply chain

20. Six Sigma • Defect prevention vs defect detection • Customer satisfaction and bottom-line results • Apply anywhere that variation and waste exist • Apply for innovation and improved customer satisfaction

21. Bottom Line Quality + Social Responsibility = Competitive Advantage

22. ASQ’s SR Efforts What is ASQ doing to promote SR?

23. ASQ Social Responsibility Response • The SRO.org • Global community and online “town square” for sharing information and building an SR body of knowledge • Helps the world understand how SR and quality can achieve sustainable results • Provides an access point to ASQ for the SR professional

24. Social Responsibility Response (cont.) • Pathways to Social Responsibility • Successful Practices for Sustaining the Future • Spencer Hutchens Social Responsibility Medal • Recognizes individuals who demonstrate outstanding leadership as an advocate for social responsibility 

25. Social Responsibility Response (cont.)

26. More Information American Society for Quality www.asq.org/social-responsibility The SRO* (Coming May 2013!) www.thesro.org Quality for Life www.asq.org/qualityforlife

27. Questions?