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What is IS?. P. Pete Chong Martel Corp Prof of CIS University of Houston-Downtown. What is Information?. Supports Decision Anything that does not support decision is only data What is Decision? Why Decision?. Must Come Out Ahead. Profit = Revenue - Cost Profit = Benefit - Cost
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What is IS? P. Pete Chong Martel Corp Prof of CIS University of Houston-Downtown
What is Information? • Supports Decision • Anything that does not support decision is only data • What is Decision? Why Decision?
Must Come Out Ahead • Profit = Revenue - Cost • Profit = Benefit - Cost • The goal is to increase profit, not just to decrease cost or increase benefit
Rational Decisions • For Profit > 0, Benefit/Cost > 1 • This ratio makes a RATIOnal decision • Decision can then be reduced to: IF (B/C > 1) THEN Do ELSE Don’t Do ENDIF
Wrong Decisions? • IF (Value > Threshold) THEN… • Use wrong decision criteria • False assessment of values • IF(B/C > 1) THEN… • Benefit = SS Bij P(Bij) • Cost = SS Cij P(Cij)
Information System IS Decision Support System • Management: Allocation of Resources • Information: Data Analysis • Systems: Information Technology (narrow), Organization Restructure (broad)
Pete’s Pet Rules • The 70% Rule • The 5% Rule • Modular Combination • The 80/20 Rule
The 70% Rule Benefit to self comes from benefit to clients – customer-centered approach
The 5% Rule Things are processed only 5% of time – increase productivity by reduce waiting time
Modular Combination Any solution is a combination of existing solutions
The 80/20 Rule Significant Few vs. Trivial Many
System Development Life Cycle (SDLC) • Enterprise View • Requirements Analysis • Logical Design • Physical Design • Implementation/Testing
Enterprise View Define goals
Requirements Analysis • What does it take? • Identify Critical Success Factors from interview, and study documents and forms.
Logical Design • Organize by relevance and usage • Create a “system on paper” • Assume “prefect technology”
Physical Design • Find the “right” tools • Modify LD result to fit reality
Implementation and Testing • Coding and testing
Benefits of Using SDLC • Separation of Managerial Issues from Technological Issues • Results of Logical Design is stable (change little over time) and portable (may be implemented using many different tools)
Effectiveness vs. Efficiency • Goal definition and factor identification are effectiveness issues • ORGANization is an efficiency issue
IS Impact: Value Chain View • Inbound Logistic • Process • Outbound Logistic • Marketing and Sales • Customer Service
IS Impact: SDLC View • Automation • Rationalization • Reengineering • Paradigm Shift
Automation • Standard Operation Procedures • Quick and measurable benefit
Rationalization • Streamlining the process • Remove unnecessary steps • With automation and increased reliability, the elimination of monitoring system (source of security problems?)
Reengineering • Accomplish the same goal with different means • Replace qualitative decision criteria with quantitative ones
Paradigm Shift Changing goals, either contract or expand