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ASAS KEUSAHAWANAN MGM3180

ASAS KEUSAHAWANAN MGM3180. COURSE COORDINATOR Mejar Dr. Abdul R ashid Abdullah Department of Management & Marketing Faculty of Economics &Management ment Universiti Putra Malaysia rashidabdullah @upm.edu.my HP: 019 351 3074 OFF: 03 8946 7736 Room No 117 Block A FEP. Main Text.

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ASAS KEUSAHAWANAN MGM3180

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  1. ASAS KEUSAHAWANANMGM3180 COURSE COORDINATOR Mejar Dr. Abdul Rashid Abdullah Department of Management & Marketing Faculty of Economics &Management ment Universiti Putra Malaysia rashidabdullah@upm.edu.my HP: 019 351 3074 OFF: 03 8946 7736 Room No 117 Block A FEP

  2. Main Text • Fundamentals of Entrepreneurship • Publisher: Oxford Fajar 2013 • Editors: • SodriAriffin • Ismail AbWahab • ZaridaHambali Price: Less than RM40

  3. Evaluation • Mid Term: 10% • (Chapter 1 & 2: Theory of entrepreneurs & Types of Entrepreneurship) 4 structured questions/1hr:30mins • 2. Continuous Evaluation: 80% • Internship Attachment: 30% (Group/Individual)…submit hardcopy activities report based on internship • Attached to one particular small/medium organization (accumulated 24hrs/ 4 weeks)-due Week 12 • Business Management Canvas (BMC) 20% based on internship : (individual)-due Week 12… submit softcopy through email • c) Business Plan/Proposal-Written (Group/individual): 20% -due Week 12 …submit hardcopy report based on internship • 3. Final Exam: 20% - essay questions (Chapter : 5, 6 & 7) any changes will be announced later.

  4. Internship (30%) • Search and attached yourself to one particular small/medium size organization. Official letter is attached • Most important things – their willingness to participate and cooperate with you in completing the view of four weeks (in and out). • Based on your observation, come out report on the activities of the owner/manager and at the end with some suggestion for improvements • Attach any pictures/video/chart as appendices. • Provide logbook activities (logbook sheet is attached) • Follow the guidance (attached)

  5. Use your creativities – photo, map, questionnaire design, etc for report attachement. • (minimum 6 Hours/4Week or equivalent 24 Hours attachment)-Form is attached • 5. Categorize the main activities: admin, marketing/sales and promotion, supplying, procurement, business negotiation, financial activities-loan application, etc • Provide details about the company chosen(location/history/licence/company structure/etc

  6. Business Proposal/Plan (20%) • Think about any kind of business you wish to develop if its happened you will become entrepreneur one day • Prepare the business proposal • (can be in group – max 6 person/can be done individually also)

  7. Business Proposal • Preliminary part • -Title page • -Half title page • -Letter of transmittal • -Letter of authorization • -Table of content • -List of figures • -Executive summary • -Appendix

  8. Buss Proposal • Introduction – comp. background, vision & mission • Organizational chart • Who’s who? • * strategy • 4 p’s • Financial plan • Gantt chart • Limitation

  9. Text –Buss. Proposal • Introduction • Marketing • Marketing analysis • Promotion • Price • Location • Financial • Gantt Chart

  10. Important • Dateline for submission • Test and exam • Kelasmaya • All the best

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