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Presents:

Presents:. What ?. “Thursday Veggieday” is a campagne launched by the organisation EVA vzw . This campagne wants to encourage consumers to eat at least one vegetarien meal a week. Who’s EVA ?. EVA vzw is an organisation that stimulates a large audience to eat vegetable products.

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Presents:

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  1. Presents:

  2. What? “Thursday Veggieday” is a campagne launched by the organisation EVA vzw. This campagne wants to encourage consumers to eat at least one vegetarien meal a week.

  3. Who’s EVA? EVA vzw is an organisation that stimulates a large audience to eat vegetable products. Sodexo recently signed a partnership with this organisation, it’s purpose is to launch the “Thursday Veggieday” campaign on a wide scale over the different segments.

  4. Why? • A veggie day on Thursday is healthy ! • Reducing our environmental impact (water footprint, carbon footprint, deforestation,…) ! • A vegetarian meal can be tasty. Discover it yourself throughout the tested recipes !

  5. What is expected from the client? • Signing an agreement between EVA vzw& client, through this agreement the client commits to fully support this campaign • Through this contract EVA vzw informs the client regarding their engagement and expectations

  6. What is expected from the site? • To present each Thursday an extra vegetarian meal option next to the classic meal • Using exclusively the tested recipes from the given season

  7. What is expected from the site? Display the promotional tools each thursday on site: • Posters • Banners • Transparant • Gadget • Screens • Intranet We communicate to our consumers !

  8. What support do we offer? • Support through recipes adapted to the given segmentDishes have been tested by consumers through a tasting comittee • Standard promotion pack designed by Sodexo to enhance the campaignCan be extended with extra elements • Training for the chef in « vegetarian cuisine » carried out at Sodexo headoffice • Provide the tools to follow up sales statistics of the vegetarian dishes

  9. What is the procedure?

  10. Contacts? • Questions about « Thursday Veggiedag» within Corporate Services: • Ronny.revets@sodexo.com • Questions about « Thursday Veggiedag » within Education: • Ellen.dessart@sodexo.com

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