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Weekly Monitor. Targeting Consumer Demand in Turbulent Times. Methodology. INTRODUCTION GfK's Weekly Monitor measures actual sales from retailers to final consumers (selling out), shop by shop, product by product.
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Weekly Monitor Targeting Consumer Demand in Turbulent Times
Methodology • INTRODUCTION • GfK's Weekly Monitor measures actual sales from retailers to final consumers (selling out), shop by shop, product by product. • GfK’s weekly sample is composed of several hundred outlets from consumer channels. The leading retailers of the distribution channels are covered. • GfK Weekly Monitor PTV/FLAT in Ukraine is a leaderpanel based on around 1568 shops from 18 leading retailers, which provide data every week. • PERIMETER Average coverage vs. monthly Panel Market based on October-December’2009. The coverage reflects the coverage based on units versus the monthly Panel Market. The coverage is a weighted average of the past 3 months and is updated 4 times a year. • Coverage of the Weekly Monitor System • • LCD TV 68 % • • Plasma TV 76 %
Methodology • PRODUCT DEFINITION • PTV / FLAT • This report covers • The product group Panel TV/ Flat comprises all kind of displays with 11 inch and more and a built-in TV Tuner. • This includes different kinds of TV-sets where a TV Tuner is directly built-in or included in the package sold.
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH6F1.tmp 2010-03-26 10:27:38 COLUMN_STACKED_100 PTV/FLAT Sales Units % Feature Market Share PTV Total vol% SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH6F4.tmp 2010-03-26 10:27:39 COLUMN_STACKED_100 PTV/FLAT Sales Value % Feature Market Share PTV Total val% SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH6F6.tmp 2010-03-26 10:27:39 COLUMN PTV/FLAT Sales Units PTV Total vol 13w SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH6F8.tmp 2010-03-26 10:27:40 COLUMN PTV/FLAT Sales Ths. Value EUR PTV Total val 13w SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH6FA.tmp 2010-03-26 10:27:41 COLUMN_STACKED_100 PTV/FLAT Sales Units % Brands Market Share PTV Total vol% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH6FC.tmp 2010-03-26 10:27:42 COLUMN_STACKED_100 PTV/FLAT Sales Value % Brands Market Share PTV Total val% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH6FE.tmp 2010-03-26 10:27:42 COLUMN_STACKED_100 PTV/FLAT Sales Units % Flat-TV Flat vol% par TE Inch <26,26-32,+32 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH700.tmp 2010-03-26 10:27:43 COLUMN_STACKED_100 PTV/FLAT Sales Value % Flat-TV Flat val% par TE Inch <26,26-32,+32 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH702.tmp 2010-03-26 10:27:44 COLUMN_STACKED_100 PTV/FLAT Sales Units % Flat-TV < 26 Inch Flat <26 inch vol% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH704.tmp 2010-03-26 10:27:45 COLUMN_STACKED_100 PTV/FLAT Sales Value % Flat-TV < 26 Inch Flat <26 inch val% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH706.tmp 2010-03-26 10:27:46 COLUMN_STACKED_100 PTV/FLAT Sales Units % Flat-TV 26 Inch Flat 26 inch vol% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH708.tmp 2010-03-26 10:27:47 COLUMN_STACKED_100 PTV/FLAT Sales Value % Flat-TV 26 Inch Flat 26 inch val% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH70A.tmp 2010-03-26 10:27:48 COLUMN_STACKED_100 PTV/FLAT Sales Units % Flat-TV 26-32 Inch Flat 26-32 inch vol% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH70C.tmp 2010-03-26 10:27:49 COLUMN_STACKED_100 PTV/FLAT Sales Value % Flat-TV 26-32 Inch Flat 26-32 inch val% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH70E.tmp 2010-03-26 10:27:50 COLUMN_STACKED_100 PTV/FLAT Sales Units % Flat-TV 32 Inch and more Flat >=32 inch vol% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH710.tmp 2010-03-26 10:27:51 COLUMN_STACKED_100 PTV/FLAT Sales Value % Flat-TV 32 Inch and more Flat >=32 inch val% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH712.tmp 2010-03-26 10:27:51 COLUMN_STACKED_100 PTV/FLAT Sales Units % Flat-TV > 32 Inch Flat >32 inch vol% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH714.tmp 2010-03-26 10:27:52 COLUMN_STACKED_100 PTV/FLAT Sales Value % Flat-TV > 32 Inch Flat >32 inch val% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH716.tmp 2010-03-26 10:27:53 COLUMN_STACKED_100 PTV/FLAT Sales Units % Flat TV 32 Inch Flat 32 inch vol% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH718.tmp 2010-03-26 10:27:54 COLUMN_STACKED_100 PTV/FLAT Sales Value % Flat TV 32 Inch Flat 32 inch val% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH71A.tmp 2010-03-26 10:27:55 COLUMN_STACKED_100 PTV/FLAT Sales Units % Flat-TV 37 Inch and more Flat >=37 inch vol% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH71C.tmp 2010-03-26 10:27:56 COLUMN_STACKED_100 PTV/FLAT Sales Value % Flat-TV 37 Inch and more Flat >=37 inch val% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH71E.tmp 2010-03-26 10:27:56 COLUMN_STACKED_100 PTV/FLAT Sales Units % Flat-TV 37 Inch Flat 37 inch vol% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH720.tmp 2010-03-26 10:27:57 COLUMN_STACKED_100 PTV/FLAT Sales Value % Flat-TV 37 Inch Flat 37 inch val% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH722.tmp 2010-03-26 10:27:58 COLUMN_STACKED_100 PTV/FLAT Sales Units % Flat-TV 40-41 Inch Flat 40/41 inch vol% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH724.tmp 2010-03-26 10:27:58 COLUMN_STACKED_100 PTV/FLAT Sales Value % Flat-TV 40-41 Inch Flat 40/41 inch val% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH726.tmp 2010-03-26 10:27:59 COLUMN_STACKED_100 PTV/FLAT Sales Units % Flat-TV 40-42 Inch Flat 40/42 inch vol% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH728.tmp 2010-03-26 10:28:00 COLUMN_STACKED_100 PTV/FLAT Sales Value % Flat-TV 40-42 Inch Flat 40/42 inch val% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH72A.tmp 2010-03-26 10:28:01 COLUMN_STACKED_100 PTV/FLAT Sales Units % Flat-TV 42 Inch Flat 42 inch vol% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH72C.tmp 2010-03-26 10:28:02 COLUMN_STACKED_100 PTV/FLAT Sales Value % Flat-TV 42 Inch Flat 42 inch val% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH72E.tmp 2010-03-26 10:28:02 COLUMN_STACKED_100 PTV/FLAT Sales Units % Flat-TV 46-47 Inch Flat 46/47 inch vol% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH730.tmp 2010-03-26 10:28:03 COLUMN_STACKED_100 PTV/FLAT Sales Value % Flat-TV 46-47 Inch Flat 46/47 inch val% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH732.tmp 2010-03-26 10:28:04 COLUMN_STACKED_100 PTV/FLAT Sales Units % Flat-TV 50 Inch and more Flat >=50 inch vol% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH734.tmp 2010-03-26 10:28:05 COLUMN_STACKED_100 PTV/FLAT Sales Value % Flat-TV 50 Inch and more Flat >=50 inch val% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH736.tmp 2010-03-26 10:28:05 COLUMN_STACKED_100 PTV/FLAT Sales Units % Flat-TV 32 Inch and more Flat Full HD +32 in vol% par TE Full HD, No Full HD TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH738.tmp 2010-03-26 10:28:05 COLUMN_STACKED_100 PTV/FLAT Sales Value % Flat-TV 32 Inch and more Flat Full HD +32 in val% par TE Full HD, No Full HD TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH73A.tmp 2010-03-26 10:28:06 COLUMN_STACKED_100 PTV/FLAT Sales Units % Flat-TV Full HD 32 Inch and more Flat Full HD +32 in vol% brands SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH73C.tmp 2010-03-26 10:28:07 COLUMN_STACKED_100 PTV/FLAT Sales Value % Flat-TV Full HD 32 Inch and more Flat Full HD +32 in val% brands SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH73E.tmp 2010-03-26 10:28:08 COLUMN_STACKED_100 PTV/FLAT Sales Units % LCD Brands Market Share LCD vol% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH740.tmp 2010-03-26 10:28:09 COLUMN_STACKED_100 PTV/FLAT Sales Value % LCD Brands Market Share LCD val% par marque SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH742.tmp 2010-03-26 10:28:10 COLUMN_STACKED_100 PTV/FLAT Sales Units % LCD Screen Size Market Share LCD vol% par TE LCD by Inches up to 20 - 50 and more and Format TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH744.tmp 2010-03-26 10:28:11 COLUMN_STACKED_100 PTV/FLAT Sales Value % LCD Screen Size Market Share LCD val% par TE LCD by Inches up to 20 - 50 and more and Format TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH746.tmp 2010-03-26 10:28:12 COLUMN_STACKED_100 PTV/FLAT Sales Units % LCD Brands Market Share < 26 Inch LCD vol% par marque <26 Inch SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH748.tmp 2010-03-26 10:28:13 COLUMN_STACKED_100 PTV/FLAT Sales Value % LCD Brands Market Share < 26 Inch LCD val% par marque <26 Inch SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH74A.tmp 2010-03-26 10:28:14 COLUMN_STACKED_100 PTV/FLAT Sales Units % LCD Brands Market Share 26 Inch LCD vol% par marque 26 Inch SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH74C.tmp 2010-03-26 10:28:15 COLUMN_STACKED_100 PTV/FLAT Sales Value % LCD Brands Market Share 26 Inch LCD val% par marque 26 Inch SH1 TSH1
M:\DOCUME~1\dolupk\LOCALS~1\Temp\CH74E.tmp 2010-03-26 10:28:16 COLUMN_STACKED_100 PTV/FLAT Sales Units % LCD Brands Market Share 26-32 Inch LCD vol% par marque 26-32 Inch SH1 TSH1