Anatomy of an Effective Presentation Folder
This slide show talks about the key elements that presentation folders must have.
Here's the transcript:
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Slide:1 Anatomy Of An Effective Presentation Folder
Slide 2: Presentation folders have been around for ages. And it’s for a good reason…
Slide 3: They’re a reliable foot in the door strategy to use if you want to keep your prospects interested in your company.
Presentation folders can help you impress your clients in your first meeting.
It makes your brand look more professional.
Slide 4: With how important presentation folders are, using them isn’t just practical, it’s a must!
But before you start using them, it’s crucial that you understand what the anatomy of an effective presentation folder is.
Let’s take a look at what they are…
Slide 5: Proper Weight and thickness
The quality of your presentation folder can be easily determined by just simply feeling it.
A good thickness to have is 12 points and above.
Slide 6: Top class printing
If you aren’t certain about the kind of printing to ask for, then I suggest that you ask for the litho printing at least.
Remember that your presentation folder’s printing quality can make or break your presentation’s outcome.
Slide 7: Adding custom pockets for CD’s and Cards
Adding a custom pocket on your presentation folder adds to it’s functions.
If you take the time to have these added on your presentation folders, you can bet that your prospects will appreciate you for doing that.
Slide 8: Proper coating
It just goes without saying that a quality presentation folder is almost always has quality coating.
If your folder doesn’t have any, then it’ll just look like a cheap folder not worthy of your prospect’s time.
Slide 9: Top quality glue
If your prospect’s see any seams on the corners of your folder, it’s a good sign that your folder is low quality.
These seams are caused by poor quality glue so be careful to choose the best ones for it.
SLide 10: These are the things that you should consider
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