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FASHION WEEK MOLDOVA. Moldova Fashion Week is the sole international exhibition project dedicated to the fashion industry in Moldova. It consists of : М oldova Fashion Expo – exhibition of light industry ,
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Moldova Fashion Week is • the sole international exhibition project dedicated to the fashion industry in Moldova. It consists of: • Мoldova Fashion Expo – exhibition of light industry, • Тrendy-zone –presentation of new products and season fashion trends, as well as the philosophical concept of the fashion future
The 14th International specialized exhibition MOLDOVA FASHION EXPO will be held at IEC MOLDEXPO on October 30 – November 02, 2014 • Organizer: IEC MOLDEXPO JSC • Co-organizers: • Ministry of Economy of the Republic of • Moldova • Association of Entrepreneurs of the Light • Industry (APIUS) • Partner: • Cultural Foundation ARTPODIUM
Statistics of the exhibition 6participating countries Republic of Moldova, Italy, Romania, Turkey, Ukraine, Uzbekistan 1, 472sq mof exhibition area 8,800visitors 74 participants
Structure of exhibitors Home textile, 5,41% Equipment and technologies, 2,71% Textile and accessories, 8,11% Underwear, 5,41% Footwear and leather goods, 12,17% Knitted wear, 39,19% Ready-to-wear clothing, 27%
Trendy-zone: • presentation of designers’ collections of • clothes in the framework • of ArtPodium Days
Trendy-zone: - presentation of ready-to-wear collections
Trendy-zone: - Presentation of new tendencies in fashion
Project promotion • To attract the specialists and the target audience, an impressive advertising campaign is planned: • Direct mailing of target audiences, domestically and internationally; • Advertising in the media, on internet portals and social networks; • TV and Radio advertising; • Outdoor advertising, posters, banners, • Devising the map of renowned manufacturers and brands - 12,000 copies; • Sending more than 5,000 invitations to the event.
Project impact • The first and only in Moldova international specialized exhibition (15th edition) of the light industry, held only once per year; • The opportunity to evaluate the market, the competitive environment, the trends in the field and to exchange experience; • Your opportunity to enter the market and to find your niche; • Individual positioning. The possibility to consolidate the status and professionalism of local companies as active leaders of the light industry, presenting new collections, products and services to consumers; • Expansion of PR possibilities in promoting your company; • At the edition of 2013 there were 8,800 visitors, 60% out of them - professional visitors.
IEC "MOLDEXPO" SA1, Ghioceilor str., MD-2008, Chisinau, Republic of MoldovaTel.: (+373 22) 810-462, 810-416, 810-419Fax: (+373 22) 74-74-20. E-mail: info@moldexpo.mdURL:http://en.moldexpo.md