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After the Index. By Cheryl Lenser Senior Indexer, Pearson Education. After the Index. Embedded indexing workflow Dynamic indexing workflow Composition workflow Manufacturing Electronic initiatives Marketing/Sales. Embedded Indexing Workflow.
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After the Index By Cheryl Lenser Senior Indexer, Pearson Education
After the Index • Embedded indexing workflow • Dynamic indexing workflow • Composition workflow • Manufacturing • Electronic initiatives • Marketing/Sales
Embedded Indexing Workflow Project EditorIndexerProject EditorCompositorIndexerProject Editor
Embedded Indexing Workflow • Files sent to indexer, 1-2 at a time • Indexer inserts embedded indexing codes in files • Indexed files sent back to project editor, 1-2 at a time • Indexed files sent to compositor for layout • Index compiled from laid-out, folioed files • Indexer edits compiled index • Compositor (or in-house contact) lays out index • Project editor reads and marks index • Compositor makes corrections to index
Embedded Indexing WorkflowEditor Responsibilities • Send clean (query-free) chapters to indexer • Send table of contents and conventions when sending initial chapters • Keep indexer informed of any elements that do not need indexing • Do not make any changes to files while they are with the indexer
Embedded Indexing WorkflowEditor Responsibilities cont. • Always make any needed changes to indexed files, not non-indexed files • Let indexer know if any files will be sent after to-indexing date and when you expect to be able to send files • Keep indexer informed of any schedule changes
Embedded Indexing WorkflowIndexer Responsibilities • Insert appropriate indexing codes in files • Do not make any changes to content or formatting of files, other than the indexing codes themselves • Send files back in a timely manner • Edit compiled index
Dynamic Indexing Workflow Project Editor Tagging VendorProject EditorIndexerProject EditorCompositorProject Editor
Dynamic Indexing Workflow • Project editor sends files to tagging vendor • Tagging vendor runs script to create HTML files with paragraph reference numbers inserted • Project editor sends HTML files to indexer • Indexer writes index using paragraph numbers and sends final index to project editor • Project editor proofreads index and sends it to composition • Compositor runs script on index file to convert paragraph numbers to page numbers • Project editor proofreads index again • Compositor makes any needed corrections to index
Dynamic Indexing WorkflowEditor Responsibilities • Send HTML files of chapters to indexer • Send table of contents and conventions when sending initial chapters • Keep indexer informed of any elements that do not need indexing • Let indexer know if any files will be sent after to-indexing date and when you expect to be able to send files • Keep indexer informed of any schedule changes
Dynamic Indexing WorkflowIndexer Responsibilities • Write index using paragraph reference numbers instead of page numbers • Send final index to project editor by due date
Project Editor CompositorProofreaderProject EditorCompositor Author Project Editor CompositorProject EditorCompositorPrinter Composition Workflow
Composition Workflow • Project editor sends text and figure files to compositor • Compositor does first-pass layout of files and prints each chapter • Project editor sends pages to proofreader • Proofreader marks any errors on pages and sends them back to project editor • Compositor enters second-pass corrections in files and creates PDFs to send to author • Author marks errors on PDFs and sends back to project editor
Composition Workflow • Compositor corrects files (third pass) and prints corrected pages for project editor • When files are relatively clean, compositor folios the book and compiles the table of contents • Project editor checks the folio and releases the index to be compiled • When book is clean, compositor creates PDFs in both full-color and grayscale • Compositor sends PDFs to printer and to in-house online conversion team
Composition WorkflowProject Editor Responsibilities • Get properly formatted files to compositor in timely manner • Answer any proofreader or author queries before sending files back to compositor • Check folio of book before releasing index to be compiled • Check table of contents • Do flip-check of book before releasing for ship-to-printer
Composition WorkflowProofreader Responsibilities • Do full read of text • Do hard-copy/design check • Return pages (or PDFs) to project editor in a timely manner
Composition WorkflowAuthor Responsibilities • Check laid-out files for errors, especially in figures, computer code, mathematical equations, and any other special elements • Return PDFs to project editor in a timely manner
Composition WorkflowCompositor Responsibilities • Lay out book, including text, figures, tables, computer code, etc. • Input corrections from proofreader and author • Folio book, compile TOC and index • For dynamic indexing books, run XML scripts for index conversion • Make PDFs for printer and online usage • Ship book to printer
Manufacturing Prepress Plates Binding Finished book
ManufacturingPlates • Web press: rolls of paper, printed as signatures and then folded, cut, bound, and finished • Sheet-fed press: single signature-size sheets printed and then folded, cut, bound, and finished • Digital printing press: no signatures, end product comes out as finished book
Perfectbound books (paperback) Four color with gloss or matte finish Interior glued to cover Casebound books (hard cover) Case with foil lettering on spine with jacket OR four-color layer on case, no jacket Interior glued to cover (not sewn) ManufacturingBinding
ManufacturingFinished Books • Extra elements added during binding: CDs, DVDs, etc. • Books packed in boxes and shipped to distribution centers (warehouses) for delivery to bookstores
Electronic Initiatives • Sample book: Charts and Graphs: Microsoft Excel 2010 by Bill Jelen (9780789743121)
Electronic Initiatives • Rough Cuts (www.informit.com/title/9780789744203): electronic access to manuscript before copyediting and composition • Safari (safaribooksonline.com): on-demand digital library; publishers include Pearson, O’Reilly, Wiley, Microsoft Press, and many others
Electronic Initiatives • Watermarked ebook (www.informit.com/title/9780789744166): PDF file sold directly from Pearson’s InformIT website (not available from Amazon)
Business imprints (FT Press/Wharton School Publishing) Review copies of books sent out approximately two months before ship date (no index included) Praise quotes added to cover/interior of book shortly before ship date Computer imprints (AW/PH/Que/Sams/Cisco Press) Catalogs of upcoming titles printed several months in advance Book information available on Amazon, B&N.com, Borders in advance of printing Marketing/Sales
Marketing/Sales • Promotions at Amazon, Borders, Barnes & Noble after book printed • e.g., endcaps, table promos, “Featured Titles” • Industry conferences • e.g., Cisco Live!, SXSW, Voices That Matter, Interop, Tech Ed
Marketing/SalesPearson imprint websites • www.informit.com • www.peachpit.com • www.ftpress.com • www.ciscopress.com • www.ibmpressbooks.com • www.quepublishing.com • www.pearsonitcertification.com • www.whartonsp.com • www.adobepress.com