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What EVERY For Sale By Owner Should Know

What EVERY For Sale By Owner Should Know. Three Facts:. Sellers have been employing REALTORS ® , for over 200 years … Why? 2. 70% of For Sale By Owners choose a REALTOR ® , or change their plans … Why? 3. REALTORS ® , can sell houses FASTER and for MORE MONEY … Why?.

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What EVERY For Sale By Owner Should Know

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  1. What EVERY For Sale By Owner Should Know

  2. Three Facts: • Sellers have been employing REALTORS®,for over 200 years … Why? • 2. 70% of For Sale By Owners choose a REALTOR®, or change their plans … Why? • 3. REALTORS®, can sell houses FASTER and for MORE MONEY … Why? There are 6 obvious reasons…

  3. Reason #1: Serious Buyers Only Shop FOR SALE BY OWNERSto Save a Commission…

  4. Reason #2: The Law of SUPPLY and DEMAND…

  5. Law of Supply & Demand # of Realtors in Region: Avg. # of Prospects each: Total # of Prospects: Avg. # of days to Close: 5000 10 50,000 120 If it takes Realtors with _____ prospects, _____ days to get sellers their money … 50,000 120 5,000 How much TIME will it take for THE FOR SALE BY OWNER?

  6. Reason #3: Difficulty Separating the LOOKERS from the BUYERS…

  7. Separating Lookers From Buyers… TIME? *National Association of REALTORS® Study

  8. Reason #4: The Longer It Takes to SELL, the More MONEY That Could be LOST…

  9. Financial Risk Analysis: Rates might go up $ New home may cost more $ Your home worth less $ Lose speculation time $ Vacant monthly maintenance $ Double house payment $ Discount points might go up $ Tax advantages $ Lost in the shuffle $ Repair and lose money $

  10. Reason #5: Marketing Services: = Exposure = Prospects = MORE VALUE

  11. Marketing Services Comparison: Services:REALTOR®FSBO MLS Nationally Recognized Sign Professional Print Advertising World-Wide Internet Showcase International Relocation Ancillary Services, e.g. Home Warranty • ? • ? • ? • ? • ? • ?

  12. Reason #6: Third Party Negotiating Saves TIME and MONEY…

  13. Advantages of Third Party Negotiation • Trained Negotiators • Not Emotionally Involved • Avoid Pitfalls • Understand the Needs of Both Parties

  14. Now That You KNOW… • Serious buyers only shop For Sale By Owners to SAVEtheCOMMISSION • The Law of SUPPLYand DEMAND • The difficulty separating LOOKERSfromBUYERS • More Marketing Services ultimately equals MORE BUYERS • The Longer it takes to sell, the more MONEYthat can beLOST • 3rd Party Negotiating saves TIME & MONEY • Doesn’t It Just Make Sense?

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