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Wateen Telecom. PRESENTED TO: Mam. Ammara Ikram Presented By: Muhammad Ajmal (BIT-07-12) Shahbaz Hussain (BIT-07-26) Sultan Salahuddin (BIT-07-46) Muhammad Faisal (BIT-07-49) Department Of Computer Science Bahauddin Zakariya University Multan. INTRODUCTION.
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PRESENTED TO: Mam. Ammara Ikram Presented By: Muhammad Ajmal (BIT-07-12) Shahbaz Hussain (BIT-07-26) Sultan Salahuddin (BIT-07-46) Muhammad Faisal (BIT-07-49) Department Of Computer Science Bahauddin Zakariya University Multan
INTRODUCTION Wateen Telecom is a Pakistani telecommunication company based in Lahore, Pakistan and is a sister concern of Warid Telecom Wateen Telecom is the Abu Dhabi Group's latest communication investment in Pakistan. This network will become one of the largest of its kind in the world.
INTRODUCTION Wateen Telecom is the Abu Dhabi Group's latest venture in Pakistan. After the successful launch of Warid Telecom in Pakistan which has a subscriber base of over 10 million customers in 145 cities Wateen Telecom has been set up to become the leading "Carrier's Carrier" providing services based on quality, reliability and affordability in the communication and media sector Wateen is committed to bring Next Generation services to your doorstep... today.
Vision To launch Pakistan into the 21st century digital revolution by providing complete communication solutions to Telecom Operators, Corporate, Consumers and to be the leading “Carriers’ Carrier” by creating a world-class cutting-edge network to deliver a broad range of reliable, affordable and quality customer-centric services.
Mission To provide affordable communication services that meets and exceeds customers' requirements To deliver high-quality, flexible and innovative solutions that are cost effective and conducive To provide complete customer satisfaction on time, every time
Corporate Values Simplicity Practical and easy-to-use Satisfaction Customer satisfaction is foremost Quality Premier services; no compromises Innovation Always at par with the latest technology Honesty Practice what we preach: integrity, ethics and open communication
4p’s Products Place Price Promotion
Our Network WiMAX DTH Metro Rings HFC VSAT
PRODUCTS There are three different technologies in wireless communication; a) Buckeye b) Jupiter c) Wolverine
PLACE Abbott Abad Jhelum R.Y. Khan Bahawalpur Karachi Sahiwal D.I. Khan Lahore Sargodha Faisalabad Multan Sheikhupura Gujranwala Okara Sialkot Gujarat Peshawar Sukhur Hyderabad Quetta Islamabad Rawalpindi
Points of Presence on the Long Haul network for Telehousing and Disaster Recovery Sites The Status of Deployments Service Intelligence Mardan CPE Peshawar Nowshera Abbotabad Kohat CPE Taxila Islamabad Ahmedbanda Gujar Khan Mandi Bahauddin Jhelum Khushab Kharian Bannu Gujrat Mianwali Sialkot Internet Sargodha Wagah Gujranwala Karak Chiniot Lahore Jhang Raiwind Faisalabad Kasur Gojra D I Khan Pattoki T T Singh Sahiwal Okara Bhakkar Pakpattan Chichawatni Quetta Layyah Arifwala Khanewal Kot Addu Burewala Multan Qureshi Chowk Vehari Mach D G Khan Muzaffargarh Mailsi Fazilpur Sibbi Lodhran Rojhan Bahawalpur Dera Murad Jamali Khandkot Liaquatpur Jacobabad Rahim Yar Khan Dharki Shikarpur Sukkur Larkana Amirabad Dadu Nawabshah Legacy Circuit Switched Network Kalri Jamshoro Hyderabad Nooriabad Karachi Thatta • Fiber Metro Connectivity in 17 Cities • WiMAX Access in 22 Cities (expanding within the year to more than 100 cities) • Satellite Connectivity • IMS Based Services
Coverage & Capacity • Coverage • Coverage at the right place • Indoor penetration • Site Selection (applicable to site sharing environments) • Educating the Business Stakeholders Technical Considerations
Technical ConsiderationsCoverage & Capacity • Capacity • Availability of spectrum • Bandwidth control at access layer • Acceptable User Experience
PRICE Wateen Telecom Launches WiMAX to 17 Cities in Pakistan in Nine Months. Equipment & Add-Ones Price List:
PRICE Rent: Subscription fee (One time only) Rs. 999 Applicable to 15 GB Internet+ any telephony tariff Rs. 1,499 Applicable to 10 GB Internet+ any telephony tariff Rs. 2,499 Applicable to 5 GB Internet+ any telephony tariff Use *CPE for Rs. 99against refundable security deposit of Rs. 2,000 *Rs. 500 for installation apply
Buy Subscription fee (One time only) Rs. 3,999 Applicable to 15 GB Internet+ any telephony tariff Rs. 4,999 Applicable to 10 GB Internet+ any telephony tariff Rs. 5,999 Applicable to 5 GB Internet+ any telephony tariff *Rs. 500 for installation apply
Packages Wcard Internet telephony
Packages Internet
Telephony Go Green Ever Green Ever Green Unlimited
Wateen Wateen at home Wateen at office
Wateen at Home Wateen online vido solution You can monitor your home security Alarm Online games
Wateen at Home Wireless Broadband Internet No tied up lines No long waits No problem Always on’High sapeed Vist your favorite websites faster
Wateen at office Any previously records Television for security Video recording
PROMOTIONS FASHION SHOWS ADVERTISEMENTS DIFFERENT OFFERS
Wireline or Wireless • Very few and low quality copper lines available • Wireless access networks are faster and comparatively more cost effective to rollout • Wireless medium is a preferred choice in emerging countries due to lack of effective town planning • No need for “time consuming” Right of Way to install network • WiMAX has the potential to deliver more bandwidth than other WLL technologies • Standards track end-to-end flat IP architecture allows rapid introduction of new services • Green field operators Technology Choice
Strategies for Mass Market Adoption • Bundled Pricing • Services • CPE • Installation • Availability of affordable CPE • DSL modem is now available at approx $25 whereas WiMAX CPE is still around $150-200 mark • Only way to drive down CPE cost is faster adoption of WiMAX globally • Eco-system is gaining momentum • Focus on IOT between equipment vendors and device manufacturers • Extension of costing savings to end customers
Competitors • Monilink JAZZ • PTCL WIRELESS (Vfone)
SWOT analysis • With the collaboration of Motorola, they plan on deploying a WiMax country-wide network across Pakistan. • Wateen also envisions the provisioning of Direct-to-Home television services for Pakistani viewers. • Wateen uses MOTOwi4 WiMAX by Motorola. • Other partners include Cisco, and Intel. • Wateen is giving CPEi 600 & CPEi 300 to its indoor usage while CPEo400 for outdoor usage to its customers.
Strengths • Wateen Telecom's current goals are to be set up as the leading "Carrier's Carrier". • Coverage • Capacity • investment
MANAGEMENT • Motorola Inc. announced that it has signed a nationwide managed services contract with Wateen Telecom-Pakistan, part of Warid Telecom International, • to drive the design and implementation of a MOTOwi4 nationwide wireless broadband voice and data network in Pakistan, • with initial network deployment expected to be completed during the second half of 2006.