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Engage Your Citizens Through Social Media

Engage Your Citizens Through Social Media. Mary H. Senger Burleigh County Emergency Manager. We are in a revolution of instant information where we can report and receive news and events in real time and in a format we want.

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Engage Your Citizens Through Social Media

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  1. Engage Your Citizens Through Social Media Mary H. Senger Burleigh County Emergency Manager

  2. We are in a revolution of instant information where we can report and receive news and events in real time and in a format we want. Source: Socialnomics Media Revolution 2 We no longer search for the news, the news finds us.

  3. Source: Socialnomics Media Revolution 2 Years to reach 50 million users: • 38 years - radio • 13 years - television • 4 years - internet • 3 years - iPOD Facebook added more than 200 million users in less than a year

  4. Who thinks in terms of millions? • Auditors • Engineers • You!

  5. The Power of Social Media April 14, 2013 Blizzard

  6. 2011 Missouri River Flood Burleigh County Website (January-July, 2011) Note: January-April generated 5,694,755 “hits”, May-July generated 18,617,759 “hits”.

  7. 2011 Missouri River Flood Burleigh County Social Media

  8. 2011 Missouri River Flood Burleigh County Social Media

  9. Share and “tag” Share pictures to tell the story and keep people out of the area. Insert your own video Show security patrol

  10. Two-Way Communication

  11. Analytics

  12. Analytics

  13. Who is watching you? • News reporting channels are harnessing the power of the people. • We have many stakeholders.

  14. http://www • But I already have a website… • We need to adjust to the new market of how people want to receive their information and interact with us. 80% of companies use social media for recruitment

  15. Joining a social network is not difficult. • Online help manuals • Answers to frequently asked questions (FAQs) • Samples provided. • More than likely someone in your agency is already utilizing one or more of these networks to communicate with friends and family, businesses, and personal interests.

  16. Burleigh County Internet Products

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