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Why you need to live your brand.
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WHY YOU SHOULD OU! Wednesday, August 14, 13 CARE AWARE CARE AWARE CARE AWARE CARE AWARE CARE AWARE and be BRAND Y Presented by Angela Maiers angelamaiers.com
are a BRAND. Wednesday, August 14, 13
Have you defined your personal brand? Yes No Are you consistently living your personal brand every day? Wednesday, August 14, 13
HABITUDES BEImaginative Generous Creative Passionate Remarkable Courageous Wednesday, August 14, 13
HABITUDES Habits + Attitude Wednesday, August 14, 13
are a STRONG SUCCESSFUL REMARKABLE ENDURING BRAND Wednesday, August 14, 13
are a BRAND. Wednesday, August 14, 13
ABC’s of Personal Branding A. ARE (Who You Are) B. BE (Who You Wish To Be) C. COMMIT (WHAT YOU’RE WILLING TO DO) Wednesday, August 14, 13
#1 YOU ASSET Wednesday, August 14, 13
Brand Aware vs. Self Aware #McDStory Wednesday, August 14, 13
The #McDStory Wednesday, August 14, 13
+ Who You Are According TO YOU Who You Are According TO WORLD Who You Seek To Be Who You Hope To Be Who You Work To Be Seen To Be DescribedTo Be Expected To Be = BEST Wednesday, August 14, 13
Self Awareness Self-awareness is the ability to think and exist inside -- and outside of ourselves simultaneously. Copyright Angela Maiers 2008 Wednesday, August 14, 13
Me World Wednesday, August 14, 13
What Does Google Say About You? Wednesday, August 14, 13
ABC’s of Personal Branding A. ARE (Who You Are) B. BE (Who You Wish To Be) C. COMMIT (WHAT YOU’RE WILLING TO DO) Wednesday, August 14, 13
B. BE ing You? What Bridge Have You Crossed? Wednesday, August 14, 13
B. BE ing You Don’t Follow Your Heart Follow Your HEARTBREAK Wednesday, August 14, 13
EVERYTHING Speaks tags image color design # angle background logo words Wednesday, August 14, 13
? Educator ELearning Designer Wednesday, August 14, 13
What’s the ONE WORD that can •Encapsulate you? •Differentiate you? •Elevate you? •Advance you? •Transform you? Wednesday, August 14, 13
Putting the Pieces Together I use my _______ and _______ for_______ Known for ________ , I _________. Using _________(key trait), I _______ , by providing ____________________ Through my ______, I ______, when I serve___________________. Wednesday, August 14, 13
ARE A. Who You? More Questions to Consider.... 1 How do people benefit by working with me? 2 What words do others use to describe me? 3 How do I make people feel? 4 What field or industry am I in (or do I want to be in)? 5 What are the words I would use to describe my work? 6 Who is my target audience? 7 What service do I have to offer people? 8 What do I do that makes me stand out from everyone else? Wednesday, August 14, 13
ARE A. Questions THEY Consider.... •Do you CARE about me? I mean, really care about helping me? •Do you SERVE your community? •Do you GIVE FIRST and SELL LAST? •Is it CLEAR what you do? Can I describe it in one sentence? •Are you PASSIONATE about what you are doing? •What are you known for? Whats your skill? •What problem can you solve? •What is the ONE compelling reason I should seek to build a relationship with you? •Are you trying to make a DIFFERENCE in the world? Who You? Wednesday, August 14, 13
B. BE ing You? ACTING, BEHAVING, SEEING, THINKING, DREAMING... Wednesday, August 14, 13
#MyStory in Wordle.com Wednesday, August 14, 13
#MyStory in Wordle.com Wednesday, August 14, 13
Nouns Verbs Mother Raising Teenagers Empowering At-Risk Youth Teacher Helping People achieve financial security Accountant Wednesday, August 14, 13
C. COMMIT WHAT ARE WILLING TO DO? EVERY DAY - ALL DAY FOR ALL YOUR DAYS! Wednesday, August 14, 13
5 Things 5 Minutes Wednesday, August 14, 13