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About Me

U.S. General Services Administration. Federal Acquisition Service. Marketing Your Business Through eTools Peter A. Bastone Office of Acquisition Management General Services Administration Date is placed here. About Me. FAS CIO Experience Advantage/e-Buy Development/Requirements

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About Me

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  1. U.S. General Services Administration. Federal Acquisition Service.Marketing Your Business Through eToolsPeter A. BastoneOffice of Acquisition ManagementGeneral Services AdministrationDate is placed here

  2. About Me • FAS CIO Experience • Advantage/e-Buy Development/Requirements • Categorization and Product Data • Business stats and reporting • Acquisition Management Experience: • Internal systems requirements (eOffer/eMod, 1102 Tracker, eCAT) • Focus on interaction between systems and policy • Cross-platform cooperative projects.

  3. Another Title in the same place • This first bullet is also in the same place as the first bullet on the previous slide. • The second bullet simply follows the first • Notice that the title on this slide is in the same location as the title on the first slide • Consistency is the key • Keep everything aligned from slide to slide and keep type sizes consistent.

  4. Today’s Objectives • Advantage and eBuy Statistics • Products vs. Services vs. Special Programs • Complaints (about us AND about you) • The Advantage Search • New Advantage 12 Features • Going Green • Your Vendor Catalogue • Categorization and UNSPSC • Picking up your Orders with the PO Portal • MarkeTips and other resources (use a URL search).

  5. Advantage Sales: FY 2004 – FY 2010

  6. Advantage Orders: FY 2004 – FY 2010

  7. eBuy Estimated Awards: FY 2007 – FY 2010

  8. eBuy RFQs Closed FY 2007 – FY2010

  9. Advantage: Sales by Schedule FY 2010 (to be updated)

  10. RFQs Closed by Schedule – FY 2010

  11. Products vs. Services • New Advantage has two different searches. • “Products” is default, but searches will prompt for services.

  12. Common Complaints from Customers: • “We can never find what we want” • “better descriptions & accurate pictures” • “minimum required order... Don’t hold the customer hostage to order more than we need.” • “Require vendors to update their information” • “Better photos and… • all items include a photo” • No customer service • Honor prices

  13. Tip 1: Get to the Top

  14. The Advantage Search • Powered by Autonomy®. • Relevance Based Scoring Algorithm • Fields have weights, not hierarchies. • Length/Percentage makes a difference. • Exact phrase gets a boost. • Keyword loading is forbidden. • Punctuation is stripped out.

  15. Program Preferences • Global Supply • FSSI BPAs

  16. Why does my competitor ALWAYS come up ahead of me? • The words you are searching for are not present as often in your product (if present at all), but are in your competitors. • Your competitor has products, while you only have a catalogue file. • Your products are not in the category you are limiting your search to. WAAAAAHHH

  17. Using vendor Catalogues • VERY important for services vendors. • Search engine examines the ENTIRE document contents, and display keywords. • .txt, .pdf, .html, .doc • MUST select “services” • To link, or not to link? • From Scan, or from scratch?

  18. Tip 2: Proper Item Categorization

  19. How Items are Categorized • United Nations Standard Products & Services Code: www.unspsc.org • Ex. Office Supplies -> Office Machines and their supplies and accessories -> Printer and facsimile and photocopier supplies -> Toner • Your items are categorized by A.I. • Better titles/descriptions ensure your items end up in the proper categories.

  20. Tip 3: Good Customer Service

  21. The Purchase Order (PO) Portal • www.poportal.gsa.gov • View/Print/Download • Formats: .txt, .xls, .xml • Import status into tool • Master/sub account to control dealers.

  22. Inside the PO Portal • Screens requested from CIO.

  23. Environmental Indicators • Stored at both at the Master Product level as well as the Vendor Item level • If any one vendor sends an environmental icon for a particular product, it will be displayed as a "Green" product in the Consolidated Search View. • Environmental icons will NOT appear alongside the product in the Consolidated Search View A green leaf will appear instead. • All non-environmental icons (eg. Disaster Recovery, Cooperative Purchasing etc ) will appear with the product in the Consolidated Search View. • All icons submitted by the vendor will appear alongside the vendor product in the Expanded Search View.

  24. Embed an Advantage URL • At present, you can copy the URL from an Advantage search. • Do a search using your own contract number, and copy that. • You may now paste that on your own website.

  25. Contact: • eTools Helpdesk 1-877-472-3777 • Gsa.advantage@gsa.gov • www.gsaadvantage.gov • 2200 Crystal Drive

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