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Advertising. Vocabulary. Creativity: To produce something with unique idea Awareness : To give the knowledge about something. Critics : One who forms and expresses judgments of the merits, faults, value, or truth of a matter.
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Vocabulary • Creativity: To produce something with unique idea • Awareness: To give the knowledge about something. • Critics: One who forms and expresses judgments of the merits, faults, value, or truth of a matter. • Roadside Signs: Any of the large panels usually found alongside roads and highways used as gigantic advertising posters. • Commercial: An advertisement on TV or radio
Types of Advertising • Print Advertisement • Celebrity Advertisement
Types of Advertising • Outdoor Advertising • Covert Advertising • Surrogate Advertising
Types of Advertising • Social service • Infomercials
Celebrity in ads Creativity in advertising
Note Teachers: Use this 3 slides only for Higher Intermediary Clients. Ask them the word and you read the meaning, like a crossword . Teachers: E.g. Sold to generate Cash. Student : Liquidated Don’t show them the slides.
Word of mouth- when people tell their friends, family and co-workers about products they like, a free form of advertising. Liquidated- sold to generate cash .