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Q10. 10.Please indicate how much do you agree or disagree with the following statement? n= 1000

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Q10. 10.Please indicate how much do you agree or disagree with the following statement? n= 1000

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  1. Attitudes About Technology and a Balanced LifestyleNine in ten pro-technology Canadian professionals between the ages of 30 and 54 agree that technology allows them to stay connected to their family and social network (87%), and three in five say that communication technology is key in balancing their personal and professional lives (60%). One in five rely on an “all in one” device like smart phone to balance their social and professional lives (20%) • One quarter of pro-technology professional Ontarians between the ages of 30 and 54 rely on an “all in one device”, like a smartphone, to balance their social and professional lives (26%). 87% Agree 60% 20% Q10. 10.Please indicate how much do you agree or disagree with the following statement? n= 1000

  2. Attitudes Towards Technology and CareerThree quarters of pro-technology Canadian professionals between the ages of 30 and 54 agree that they would be far less productive if it wasn’t for technology (76%), seven in ten say that technology helps them to get ahead and stay ahead in their careers (71%), and three in five agree that technologies such as cell phones and PDAs keep them in the loop at work (60%) • Three quarters of pro-technology professional Ontarians between the ages of 30 and 54 agree that technology helps them to get ahead and stay ahead in their career (74%). • Four in five Canadian professionals between the ages of 30 and 54 years old who are early adopters agree that technologies such as cell phones and PDAs keep them in the loop (79%). 76% 71% Agree 60% Q10. 10.Please indicate how much do you agree or disagree with the following statement? n= 1000

  3. Attitudes Towards TechnologyNine in ten pro-technology Canadian professionals between the ages of 30 and 54 are optimistic about the benefits of new technology (91%), yet nine in ten tend to prefer easy -to-use technology (90%). • Over half pro-technology professional Ontarians between the ages of 30 and 54 agree that they can afford innovative, high end communication technologies (56%). • Style matters most for pro-technology professional Canadians between the ages of 30 and 54 who put their career first (42%) and professional Canadians in this cohort who are early adopters of new technology (40%). • By comparison, pro-technology professional Canadians between the ages of 30 and 54 who put family first (92%) and professional Canadians in this cohort who purchase technology recommended by others (92%) are the most likely to value ease of use. 91% 89% Agree 52% 24% Q10. 10.Please indicate how much do you agree or disagree with the following statement? n= 1000

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