Top 10 IT Institute Providing Digital Marketing Training in India | Aptech Malviya Nagar

1. WELCOME TO APTECH MALVIYA NAGAR

2. PRESENTATION ON DIGITAL MARKETING

3. Best digital marketing institute in Delhi is Aptech Malviya Nagar. Aptech train their scholars in a way, so that they are talented to seal up the invalid between college education and industry prerequisite. Formerly, digital marketing industry is growing swiftly and is the demand of digital marketers, giving great occasion to both fresh alumnae and experienced professional overall to join major marketing companies.  • After achievement of 75% of the guidance, they shift their students onto major projects to give them the taste of actual market level and pressure. All this and more is provided with a number of elastic batch timings such as standard batch, fast track batch and weekend batch for working professionals. They also deliver great job openings to their scholars like: Digital Marketing director, SEO specialized, Social Media administrator and several more. • They also give assist to their students for recruitment’s by conducting sessions of grooming and providing them insight of the industry, making them a confident individual personally as well as professionally.TheirFaculties ensure that all their trainees become expert after accurate training.

4. AGENDA • What is Digital Marketing ? • Benefits of Digital Marketing • What does Digital Marketing consists of ? • Search Engine Optimization (SEO) • Pay Per Click (PPC) • Social Media Marketing (SMM)

5. What is Digital Marketing ? The promotion of products or services by means of digital network to grasp customers is termed as digital marketing. The main objective is to support brands through various forms of digital medium. Digital marketing extend beyond internet marketing to consist of channels that do not entail the use of the internet. E.g. advertising standard that might be used as element of the digital marketing policy of an industry which consist of promotional hard work made like Internet, social media, portable phones etc.

6. Benefits of Digital Marketing Digital marketing is the most wanted after skill for any qualified who has a responsibility to play in marketing. It’s obvious that a marketing specialized without digital marketing capability will be left last in career. Digital Marketing business in India is broaden to almost all the business sectors. Some of the applications of E-Marketing are shopping and order tracking, online banking, expense systems and content management. The clout of digital marketing allows geophysical barriers to vanish making all consumers and businesses on earth probable customers and suppliers.

7. What does Digital Marketing consists of ? • Website design (user experience) • Search Engine Optimization (SEO) • Pay Per Click (PPC) • Social Media Marketing (SMM) • E-mail marketing • Display advertising (banner ads) • Affilate marketing • Content Marketing • Online Reputation Management (ORM)

8. Search Engine Optimization (SEO) Search engine optimization (SEO) is the process of affecting the onlinevisibility  of awebsite  or a web-page in aweb search engines unpaid results—often referred to as "natural", “organic", or "earned" results. In general, the earlier (or higher ranked on the search results page), and more frequently a website appears in the search results list, the more visitors it will receive from the search engine's users; these visitors can then be converted into customers.SEO may target different kinds of search, including image search , video search , academic search , news search, and industry-specificvertical search  engines.

9. Pay Per Click (PPC) PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to “earn” those visits organically. Search engine advertising is one of the most popular forms of PPC. Advertisers love PPC advertising because it allows them to make the key change in the optimization strategies to improve the Quality Score.

10. Social Media Marketing (SMM) Social media marketing (SMM) is a form of Internet marketing that utilizes social networking websites as a marketing tool. The goal of SMM is to produce content that users will share with their social network to help a company increase brand exposure and broaden customer reach. One of the key components of SMM is social media optimization (SMO). Like search engine optimization , SMO is a strategy for drawing new and unique visitors to a website. SMO can be done two ways: adding social media links to content, such asRSS feeds and sharing buttons or promoting activity through social media by updating  ortweets orblog posts.

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