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Partnerships in Football & Health. Nigel Hargreaves – Head of Strategic Investment, FA Peter Kay - National Partnership/Funding Manager, FA. The Football Association - Context. Rio’s sample National Game Division National Facilities Strategy National Development Strategy
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Partnerships in Football& Health • Nigel Hargreaves – Head of Strategic Investment, FA • Peter Kay - National Partnership/Funding Manager, FA
The Football Association - Context • Rio’s sample • National Game Division • National Facilities Strategy • National Development Strategy • The Football Foundation • Outside investment and partnerships • Times, they are a changin’
“Damned Lies?” • Premiership attendance rise to 14m in 10yrs (38%) • “…movies, sport and pornography…” Horsman 1988 • TV: 1990 - £3m 1992 - £60m1996 - £185m2004-07 - £1.2b • 2001/02 – top 92 clubs = £1.6b turnover (PL = 60%) • 2001/02 – only 18 pro’ clubs profitable • Wages! (2001/02); • Coventry City – 111% of turnover (Deloitte & Touche) • Wigan Athletic – 174% of turnover (Deloitte & Touche) • Over 3m participants every week • Women’s and Girls fastest growing sport, overtaking netball
The Regeneration Game – Context • The National Strategy for Neighbourhood Renewal • Office of the Deputy Prime Minister • Neighbourhood Renewal Unit • Department of Health • Physical, Economic, Social agendas • New Deal for Communities • Neighbourhood Renewal Funds • Neighbourhood Renewal Pathfinders
Health links – Strategic Context • ‘Sweating The Asset’ pioneer process • DCMS/Cabinet Office ‘Game Plan’ Dec 2002 • Department of Health – Derek Wanless Report 2003 • Regional Plans – ‘Investment for Health – NW’ 2003
Health links – Football • FA Vision – ‘The Power of Football’ • Not an answer - but part of an answer • Obesity • Diabetes • Participation • Thinking wider than participation alone • Volunteering • Capacity building and development • Role models and ambassadors
What role the FA? • Regional and National Linkages (DCMS, DoH, RDAs, GO etc) • The Football Foundation – pump priming • Dissemination of good practice • Central Government Lobbying – health & sport partnerships • Regional staff – National staff • Links to other sports/Sport England • Health partnerships and expertise required
Theory into practice • Macclesfield FC • Oldham, Chesterfield, Lincoln City… • Salford Sport Village – MUFC • Wembley • Women’s European Championship 2005 • c.£280m into facilities and programmes 2002-2006 • Forward Planning – the sustainability mantra • Location, Location, Location • Formalising Partnerships