Provisioning Solutions for Hosting Providers

1. Provisioning Solutions for Hosting Providers Douglas Johnson, SWsoft Product Marketing Director Wednesday, May 9, 2007

2. Packaged billing and automation • Centralized management of Plesk and Virtuozzo servers • Customized datacenter management tool • Centralized management of resources on server farms and clusters. SWsoft Family of Automation Solutions • Individual server management Provisioning Solutions for Hosting Providers

3. Which Solution is Right for My Business? Provisioning Solutions for Hosting Providers

4. Provisioning Different Levels of Plans • Service provisioning strategies • Platinum, Gold, Bronze plans • Limit based plans • Attribute based plans Provisioning Solutions for Hosting Providers

5. SharePoint FTP Web App 1 ASP.NET users SSL Web App 2 PHP sites Resource Provisioning • Service Plans • Collections of resources • Resources • Can include sub-resources Service Plan Web hosting (IIS) Database hosting (MS SQL, MySQL, etc.) Email Hosting (Exchange / qmail) Disk space Traffic Provisioning Solutions for Hosting Providers

6. Manual Provisioning • When necessary, manual provisioning steps add flexibility • Add new services quickly • Bill for services such as consulting services • Create a manual validation step Provisioning Solutions for Hosting Providers

7. Automatic Domain & DNS Management • SWsoft provisioning products provide automatic domain provisioning and maintenance • SWDN provides a framework for ISVs to add and maintain plug-ins for integrating domain registries and registrars 1. Order placed via storefront or control panel Provider Datacenter Customer SWsoft Provisioning System DNS Servers 3. Update name servers (A MX NS CNAME TXT) Reseller or Service Provider Domain Plug-In Application Servers (Plesk, Virtuozzo, etc) 4. Manage domain provider, reseller, or customer control panels 2. Domain processing (new, transfer, or renew) Domain Registrars (30+ supported) SWDN provides resources to develop new plug-ins Provisioning Solutions for Hosting Providers

8. Provisioning Resellers • Flexible platforms support all types of agents and resellers. Provisioning Solutions for Hosting Providers

9. Branding Capabilities • Storefront and control panel look and feel is a critical part of service branding • Several other important brand considerations: • Hostname and URL • Database • DNS branding • SSL proxy • Mail branding • POP3 • IMAP • SMTP • web mail • Credit card statement • Auxiliary services • IP addesses Provisioning Solutions for Hosting Providers

10. Online sales of umbrellas? Field sales of umbrellas! Customer Up-selling • Type of Up-sale • Upgrade service plan • Add applications • Add resources (in advance or as services are used) • Where up-sale transaction takes place • Storefront • Control panels • Notifications Provisioning Solutions for Hosting Providers

11. Events and Alerts • Receive alerts • Server over-loaded, customer installed, customer left, service state changes • React to alerts • Send email, run script, re-boot server, send notification Provisioning Solutions for Hosting Providers

12. 3.3 SP3 3.3 SP2 3.4 Beta 3.4GA May June July Aug Sep Oct Nov Dec Jan Feb Mar Apr May June July Q2’07 Q3’07 Q4’07 Q1’08 Q2’08 HSPcomplete 3.3 Top Features HSPcomplete 3.4 Top Features • PHP-based online store • Shopping cart “like” functionality and custom branding • SWsoft core systems integration • Recent versions of Plesk, Virtuozzo, SiteBuilder • Open architecture • API for external shopping carts, billing, accounting • SDK with example plug-ins, a migration toolkit, and more • Clustered management node • Distribute HSPcomplete across several physical servers and improve uptime with monitoring and load balancing • OPEN FUSION integration • Single Sign On (SSO) integration • VZPP integration (same as Plesk) • Core improvements • Pluggable services and provisioning • One invoice for several subscriptions • SSL certificates support • Open architecture • Anti-fraud plug-ins • Accounting plug-ins Roadmap - HSPcomplete Provisioning Solutions for Hosting Providers

13. 2.6.4 2.6.3 2.6.6 2.6.5 PEM3.0 May June July Aug Sep Oct Nov Dec Jan Feb Mar Apr May June July PEM 2.6.5 Top Features PEM 2.6.4 Top Features PEM 2.6.3 Top Features PEM 2.6.6 Top Features • Exchange 2007 • Automated deployment • Customer directory integration • LDAP • Office Communication Server • Scheduled backups • Sold by provider, scheduled by customer • VPS backups • OPEN FUSION support • Single sign on • Exchange 2007 • Utilizing HMC 4.0 • Integration with anti-virus and anti-spam solutions • Exchange enhancements • Outlook profile configuration tool • Exchange SPLA reporting • Exchange migration • Support for updated Virtuozzo and SiteBuilder versions • OPEN FUSION support • Applications packaging standard • Clustered shared Windows web hosting • Datacenter Automation Suite • VMware provisioning • VPS/DAS storage provisioning (NetApp SAN integration) • VLAN provisioning • Exchange 2007 • Dedicated Exchange server support • Improved Windows mobile support • Hosted Exchange manager • Integration with Open-Xchange • Windows SharePoint Services 3.0 • 40 templates • Bare-metal server provisioning • Configured as part of a service plan • Mailbox / SharePoint user control panel • Exchange service enhancements • Bulk mailbox import via .csv file • Hostname services branding • Key Administrator integration for Plesk in VPS • Clustered MS SQL Server 2005 support Q2’07 Q3’07 Q4’07 Q1’08 Q2’08 Roadmap - PEM Provisioning Solutions for Hosting Providers

14. Questions and Answers Conclusions: • Provisioning can save time • Provisioning can provide customer satisfaction • Provisioning can differentiate your service • SWsoft provides tier I provisioning software Provisioning Solutions for Hosting Providers