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If Not Now, When If Not Me, Then Who!. Let ’ s Agree. We Agree!. Cell Phones Off Suspend Pre-Judgement Give your “ Issues ” a rest Play full out! Let ’ s have some fun. I can tell you what you want to hear or what you NEED to hear?. Our Theme Life Rewards Action !.
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We Agree! • Cell Phones Off • Suspend Pre-Judgement • Give your “Issues” a rest • Play full out! • Let’s have some fun
I can tell you what you want to hear or what you NEED to hear?
Before you jump to the conclusion: They’re all trying to sell us something, consider this...
They don’t care whether that request is in your best interest or not!
Admittedly the majority of Ads we see or hear are aimed at selling us a product or service, however not all are!
Three Benefits • We can recognize when these weapons are being wielded against us and can use defensive measures to block them. • More importantly we can use the weapons on others to get them to comply with our requests! • We get to wear a cool Ninja outfit.
Ellen Langer • Social Psychologist • Harvard
We live in a complicated world that requires us to process massive amounts of information every day.
Many Fixed Action Patterns are program that have been created by societal and cultural norms and expectations.They bypass higher thought and get us to respond subconsciously, providing for efficiency!
We can not possibly analyze all the aspects of each person, event and situation we encounter. As a rule of thumb we we classify things according to a few key features and then respond mindlessly when one or another of these trigger features is present.
Don Beck A.R.E.P R.P. Evolution of Brains
Three Sections of the Brain • Brain Stem • Neocortex • Limbic System*
7 Weapons of Influence • Reciprocity • Scarcity • Authority • Consistency/Commitment • Social Proof • Contrast • Liking
Summary • We are target of a $300+ Billion • Influence and Persuasion Experts • We must become “Compliance Ninja’s” • Fixed Action Patterns • 3 Brain Levels • 7 Weapons of Influence
Who Wants To Learn How to Get More Sellers and Buyers to Say YES To Your Offers?