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Unit Four

Unit Four. What you see is what you get Perception. Perception effects Communication. Each of us in everyday life experiences a different reality. Example the word “cold” to people in different parts of the country means different things.

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Unit Four

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  1. Unit Four What you see is what you get Perception

  2. Perception effects Communication • Each of us in everyday life experiences a different reality. • Example the word “cold” to people in different parts of the country means different things. • This chapter will help you to look at the world from others eyes, to improve communication.

  3. The Perception Process • Selection • Organization • Interpretation • Negotiating

  4. Selection isthe factors which cause us to ignore some things and pay attention to others.

  5. Organization occurs when we make sense of things by noticing that some data stands out against a less striking Background.

  6. Perceptual Schema • We tend To classify people according to social roles, appearance, memberships, and others.

  7. Interpretation • After the organization and selection of our perceptions we interpret them in a way that makes sense to us.

  8. Factors influencing Interpretation • Involvement • Past experiences • Stereotyping • Knowledge • Expectations • Assumptions • Attitudes • Self Concept

  9. Negotiation • This occurs among people as influence one another’s perceptions and try to have a shared understanding. • Scholars call these stories we tell to others to describe our personal world’s “narratives.”

  10. Physiological Age Health Fatigue Hunger Gender Roles Occupational Roles Self Concept Biological Cycles Cultural Differences Influences on Perception

  11. Tendencies in Perception • Attribution • We judge ourselves more charitably • We see ourselves in good light • We pay more attention to others negatives • We are influenced by the obvious

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