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ADDIE: Development, Implementation and Evaluation

ADDIE: Development, Implementation and Evaluation. C. Candace Chou University of St. Thomas. The Development Phase. The development phase is the process of authoring and producing the materials needed to meet the objectives. Choose media and delivery system Develop instruction: Storyboard.

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ADDIE: Development, Implementation and Evaluation

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  1. ADDIE: Development, Implementation and Evaluation C. Candace Chou University of St. Thomas

  2. The Development Phase • The development phase is the process of authoring and producing the materials needed to meet the objectives. • Choose media and delivery system • Develop instruction: Storyboard

  3. Select Media and Delivery System • Synchronous vs asynchronous • Low end • Syn: audio lecture by telephone • Asyn: web pages • Mid level • Syn: audio/video via Internet or Intranet streaming • Asyn: downloadable audio/video clips to accompany text • High end • Syn: Real-time instructor-led video-conferencing • Asyn: Interactivity sequences with customized feedback & matching, animation, 3D, complex simulation, CD-ROM (textbook, p. 15-16)

  4. E-Learning Delivery Methods • Web-enhanced • E-mail • Proxy/Help/Teleconference • Discussion Groups/Listservs • Chat • Performance Support (e.g., show me’s and help text)

  5. Instructional strategies I • Asynchronous learning • Tutorials • PowerPoint presentation with or without audio • Manuals or online help listings • Case studies

  6. Instructional strategies II • Synchronous learning • Live, virtual lecture and demonstration • PowerPoint presentation with live audio • E-Briefings • Performance support • Recorded demos or Quick Clips • Help text listings

  7. Learning Components of Instructional Strategy • Pre-instructional activities • Content presentation • Learner participation • Assessment • Follow-through activities (Dick & Carey, 2001)

  8. StoryBoard • Describe specifically how the product should function • Specify information in each screen and how it relates to others. • Create a list of media required for each interface. • Define how every part of the interface functions • Example: http://ed.isu.edu/addie/develop/develop_Sample.html • Tools for creating storyboard, http://www.nv.cc.va.us/home/ataormina/writeweb/lectures/createstorybd.htm

  9. The Implementation Phase To establish the implementation timeline and procedures A Plan Facilitator Training Covers curriculum, learning outcomes, Delivery method, and testing procedures Learner Prep How to access the course or use the hadware/software Hardware & Software Installation, web site roll-out, etc. Tool Placing

  10. The Evaluation Phase • Formative evaluation on each proceeding phase and determines effectiveness and quality of each stage. • Fine-tune the implementation of a program • Identify what is not working • Identify mid-project adjustments and corrections • Analyze learning materials, student learning and achievement, and teacher effectiveness

  11. Summative evaluation consists of tests for criterion-related referenced items and provides opportunity for feedback from the users and assesses learner outcomes. • Focus on the outcomes

  12. ID Example Web Site: • Cyberchem: http://www.mhhe.com/physsci/chemistry/cyberchem/main.html • Dynamic Human2: http://www.mhhe.com/biosci/ap/dynamichuman2/content/index2.mhtml

  13. References • Big Dog’s ISD Page http://www.nwlink.com/~donclark/hrd/sat.html • ADDIE http://ed.isu.edu/addie/Research/Research.html

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