Presentation Transcript

1. Kick-Off Jan 22, 2014 FLCC 16
2. Agenda 9:00 (10min) Welcome/Cheesy History Vincent Hicks 9:10 (15min) National MS Society Justin Martin 9:25 (20min) Bike MS 2014 Tina/Robertson Pak Meng Cham 9:45 (5min) Group ride calendar Elaine Roberts 9:50 (10min) Plano Cycling & Fitness Kyle Carson 10:00 (10min) Q&A
3. Who are the Cheesy Riders? The Cheesy Riders are a national year round PepsiCo cycling team comprised of employees, family and friends. Partner with Enable to raise awareness of people with different abilities. Support charities such as the National MS Society, Children’s Medical Center, American Diabetes Association, City House, and the Make a Wish Foundation. Our History 1988 1996 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2013 2012 Bike MS (173, $146K) & Reached Million $ Milestone, LSC (20, $10K), Wish 100 (100, 20K), Added TDC Bike MS (106,$87K), LSC (15 ,$2K), Wish 100 (35, 4K) Bike MS (130,$100K) TDC (23,$7K), LSC (21 ,$10K) , Wish 100 (60,7K) 1st Yr to participate in Dallas Bike MS, 45 riders, $38K Raised) Bike MS (170, $116K) Bike MS (163, $118K) Bike MS (149, $123K) Bike MS (152, $137K) Bike MS (152, $137K) Began as Mtn Bike Club Bike MS (92,$87K), Wish 100 (20, 1.5K) Bike MS (98 riders, $48K raised) Rode from Plano to AtlOlympics for MS Bike MS (160, $142M), Formed NMSS National Team LSC (31,$20K) & Wish 100 (79,$7K)
4. Types of Rides Signature Rides Rides such as the Bike MS where we get a huge number of Cheesy Riders (100+) to come out to both ride and raise money for a good cause. We will have 2 of these for 2014. Fun Rides Rides such as the Collin Classic, Red Balloon, Tour Dallas, Wild Ride, and Hotter n Hell that are less focused on fundraising and more of a “register and ride”. Training Rides Informal rides where we meet at the Frito HQ or other designated locations to ride together as a team on designated routes. These are FREE!!!
5. Team Pictures from Past Events
6. We’re SPREADING!!! Featured in Make Healthy Happen Series Make Healthy Happen - Cheesy Riders! Expanded footprint to 13 PepsiCo Locations Atlanta, Bradenton/Tampa, Cincinnati, Chicago, Dallas/Plano, Houston, Indianapolis, Los Angeles, New York, Mountaintop, Portland, San Antonio, San Francisco Bike MS PepsiCo National team lets us see how much money we have raised as a company MS PepsiCo National Team Page
7. Cheesy Riders Locations Portland Purchase Mountain Top Chicago San Francisco Indianapolis Cincinnati Los Angeles Atlanta Dallas San Antonio Houston Bradenton/Tampa
8. PepsiCo BikeTeams Across the Land!
9. Plano Cheesy Riders Org Chart Plano Captain Vince Hicks Funding & Budget National Team Support Enable partnership Jersey Point Denise Chochrek Marketing & Communication Julie Berkhouse Training Rides Elaine Roberts Bike MS Captain Pak Meng Cham Fall Ride Captain Nathan Walsh Facilitate Design Place Orders Manages jersey sales and money collection Ensures consistent communication across all mediums for all events Develops marketing materials Aligns with Cheetos Brand Coordinates monthly training rides Manage list of rallies for the year. Co-Captain Tina Robertson Co-Captain Georgie Trotter Recruiting Fundraising Incentives Support Team Recruiting Fundraising Incentives Support Team Website Marshall Parker Jan Team Kick Off Pak Meng Cham Hotel Pak Product Donations Open June Bike MS Celebration Tina Robertson Facebook Twitter Ken Ballard Team Dinner Emily Kan Rest Stop/ Volunteers Open Cafeteria Tables Open Bike Shop Point Max Chesser Team Tent Cathy Dial Rest Stop Cathy Dial Volunteer Coordinator Cathy Dial
10. How to Join Cheesy Riders Join the team by signing up on the website: www.cheesyriders.org Joining the team is separate from signing up for the charity rides with the Cheesy Riders (You can sign up for Bike MS by following the link on our web page)
11. Where to find us www.cheesyriders.org Sign-up to be a Cheesy Event calendars for every Cheesy Rider chapter Links to Cheesy social media sites Look for us on Facebook and Twitter PepNet (PepsiCo internal site)

12. Team Captain Rally January 2014

13. MS Society Staff Leah Weatherl Vice President – North Texas Development Email: leah.weatherl@nmss.org Phone: 469-619-4710 Justin Martin Development Manager (Bike Teams) Email: Justin.Martin@nmss.org Phone: 469-619-4709 Steve Vogel Development Coordinator (Bike) Email: Steve.Vogel@nmss.org Phone: 469-619-4702 Meredith Byrnes Development Coordinator (Bike Jr.) Email: Meredith.byrnes@nmss.org Phone: 469-619-4715
14. How We Generate the Funds
15. Current Stats Ridership Fundraising $156,167 $103,484
16. Bike MS: Sam’s Club: Round Up Ride
17. Event Day Logistics Start on Saturday – 7am sharp! Anyone trying to start after 8am will be SAG’d to the 1st rest stop. NO EXCEPTIONS! MS will transport 2 pieces of luggage for free RV’s – Free, no hookups / free shuttles to hotels / free to camp Ride Marshalls: Sam Montag, sam@bikemart.com Every team with 50 or more riders MUST have a Ride Marshal Volunteers: Lee Kilborn, 469-619-4703
18. TMS - Awards Creative Jersey Mission Based Jersey Best Costume Team Tent Kids Helmet Award
19. Bike MS Jr. - Kids Ride This year, kids 5-14 can participate in Kids Ride, a special Bike MS ride exclusively for junior MS champions on Saturday, May 3th, 2014! Kids Ride participants will enjoy: Exclusive cycling time in separate age groups for younger and older participants An easier, closed and safely vehicle free track at TMS A low $25 registration fee, with no fundraising minimum All Kids Ride participants must an adult 18 years of age or older on the TMS premises. However, parents do NOT have to be registered for the main Bike MS: Sam’s Club ride in order to register their children for the ride.
20. Questions???? PLEASE let me know if you have any questions! You can call me directly at 469-619-4709 or e-mail me at justin.martinn@nmss.org
21. Cheesy Riders Bike MS 2014 MS stops people from moving, we move to make sure it doesn’t.
22. What is it? Charity bike ride supporting National Multiple Sclerosis Society When is it? May 3rd & 4th Who’s Invited to Join the Team? ANY PepsiCo/Frito-Lay employee, friend, neighbor or family member who likes to ride a bike How good of a rider must I be? Any level – you don’t have to do the full distance or even both days. Ride your own ride!
23. Ride Options Full ride is two days and a little over 150 miles Final route map will be available in mid/late Feb. 2 half-day rides – you can ride to lunch and the MS Society will bus you and your bike back to the Texas Motor Speedway Day 1 – 48 miles Day 2 – 30 miles Only ride 1 day – you do not have to ride both days Do what you can – ride as far as you can, catch one of the shuttles to lunch or to the end of the ride. You can stop at any time. On Day 1 we will start together as one team
24. Ride Overview SAG (Support & Gear) vehicles are available if you need a ride for ANY reason. Rest stops are approximately 10 miles apart and are stocked with food and fluids. Bathroom and bike repair services are also available. Frito Lay tent on Saturday and Sunday Massage Therapists. Food and drink on Saturday. Have your family meet you there
25. 2013 Bike MS Statistics 92 Registered Riders (84 raised funds) $86,759 raised for MS (#4 Top Fundraising Team) Top fundraise amount - $15,000 6 Cheesy Riders among Top 100 Fundraisers 23 Cheesy Riders in the 1000+ Club 800 donations Averaged of 9.5 donations per rider Max # donations – 42 (Denise Chochrek) $1,033 average raised per rider Over 40 volunteers Cheesy Riders from other regions CO (1), OK (1), IL (1), Mexico (1)
26. Bike MS Round Up Ride 2014 Register Early!!!! $25 (for the first 1,500 people) $50 (1,501st and on) BOGO beginning Feb. 3rd. Registor will receive a $25 restaurant.com card once referral registers. Register Here: Registration Enter Team Name - Cheesy Riders
27. 2014 Team Jersey
28. Jersey Facts To get the new jersey free: Raise $300 (or more) for Bike MS or other supported Enable Cheesy Rider causes Bike MS Junior participants must raise $100 Jerseys will not be sold until after Bike MS Packet Pick Up Size tends to run a little small You must have $300 in fundraising documented in your account to pick up a jersey. Bring receipts for matching request not yet applied Questions, contact Denise Chochrek
29. Fundraising Minimum: $300 $.80 of every dollar goes to research and supporting local services The minimum fundraising of $300 is due at the time you pick up your rider packet. If you have not paid your minimum you will be asked to pay up front or you will not be able to ride. NMSS provides a personal webpage to help you fundraise. Also use your social media accounts to fundraise. PepsiCo Gift Match matches gifts of $25 or more If you rely on PepsiCo matching to meet your minimum, start early and ask your donator’s to share a copy of their Matching Request receipt
30. Fundraising – PepsiCo Gift Matching Go to the new matching website:  http://pepsico.yourcause.com/ Select Give -> Record Offline Donation Enter donation details (Select “Check” as the type even though you used a credit/debit card on the Bike MS site):
31. Fundraising – PepsiCo Gift Matching Under Select an Organization, search for ‘National MS’ and select the entry for Houston, TX (this is the correct link for the Dallas area event) Fill out the remainder of this form: Note – You will need to save the confirmation e-mail you received from your donation & attach it here as proof of your donation. Click Save & walk through the certification steps to complete the match request. 
32. Things to Come Before the Main Event Cheesy Riders Newsletter E-mails from the Team Captains Spin Class, Training Rides and Other Rallies Bike inspections will start March 1st. Check MS website for stores Logistics Meeting (mid-April) Packet Pick-up (late April) Team Dinner (late April) Join the Bike MS Facebook page or search Bike MS: Sam’s club ride https://www.facebook.com/#!/bikemsdfw
33. Team Hotel on May 3rd: Residence Inn Fort Worth Alliance Airport 13400 North Freeway Service Rd E, Fort Worth, TX 76177 Phone: (817) 750-7000 (NMSS will bus you there and store your bike for day 2) Rate: $89, 15 rooms blocked (ask for Cheesy Riders) Free Breakfast, in case you want the option to grab something if you are running late to TMS. Washer/Dryers if you want to wash/dry clothes. Walking distance from food: Wendy’s, Scholtzcky’s, Sonny Bryans BBQ, Taco Bueno, Italian Bistro, Snooty Pig café and Chevron gas station. Camping: There are a few people who camp at our tent
34. Volunteering for Bike MS Chester needs your help!!!! Frito Lay Rest Stop Rest Stop 6 – Ponder, TX Saturday anytime between 11 am – 3 pm Any amount of time is appreciated Fun way to greet your family Volunteer Coordinator: Cathy Dial – Cathy.Dial@pepsico.com
35. IT AIN’T EASY BEING CHEESY! THANK YOU! Sign Up Today before the Registration Fee goes up Tell your friends and family about us
36. 2014 Bike MS Training February Focus – Indoor Training March/April – Outdoor Training
37. February
38. March The Week of March 3rd, FLY FREE ALL WEEK!
39. March Free Flywheel Week
40. April
41. Training Summary Feb – Frito Lay Fitness Center is offering Free Cycling Classes for All Bike MS participants (non members - must sign a waiver) Try Flywheel for free! Special Offer for Cheesy Riders March & April Indoor & Outdoor Riding Opportunities It is important to get as much ride time to train properly for the Bike MS Event
42. 605 18th Street, Plano, TX 75074 Monthly specials leading up to Bike MS Jan: 20% off any bicycle fitting service Feb: 25% off any "Tune-up" package Mar: 25% off any food/drink mix Apr: 25% off any short/bib 15% discount off for Cheesy Riders on parts, accessories & clothing
43. Q&A Cheesy Rider Questions contact: Vince Hicks, Vincent.J.Hicks@pepsico.com Bike MS 2014 contact: Pak Meng Cham, PakMeng.Cham@pepsico.com or Tina Robertson, Tina.Robertson@pepsico.com