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Development of a portal for IMPROV d.o.o.(gmbh). Author: Marjan Čufer, univ.dipl.org Menthor: dr.Miro Gradišar. Profile of IMPROV d.o.o. Small commpany situated near former iron factory`s place onlly 7 employees (technical stuff) Activities recostructions, improvements
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Development of a portal for IMPROV d.o.o.(gmbh) Author: Marjan Čufer, univ.dipl.org Menthor: dr.Miro Gradišar
Profile of IMPROV d.o.o. • Small commpany • situated near former iron factory`s place onlly 7 employees (technical stuff) Activities • recostructions, improvements • and now allso new tehnologies.
How to promote a commpany? Promote it: • Enough efficient and • With low ..... Or ewen ZERO... Cost.....?. so we decided • For indirect advertising Our goal was :
Some facts about advertisingon internet 1: • To many commercials ? people are searching on Web in first place for usefull data or for fun.... • People are sick and tired of to much pop ups and blinking banners.
Some facts about advertisingon internet 2: • If we build onlly our own commpanies home page, and our wish is efficient promotion, we have a dillema: • Pay a lot for advertising on other pages...usually portals or browsers..! OR • Our prommotion will take no effect!
So we decided to: • Build our own portal bessides the commpanies home page.
But how and where? • Prototiping is probablly the best solution for such projects ! We can wery quicklly rearrange it for other porpuse or other commpany. • We don`t have our own server, so we hired some place and registered our domain on DOMENCA`s server.
Agreament • We offered them free(unlimited) prommotion in exchange for free domain registration and free place on the server. • We can prommote unlimited our commpany IMPROV d.o.o. on that portal. • And ewen earn some money with advetising for other commpanies.
Link to IMPROV d.o.o. Link to DOMENCAd.o.o Search engine GOOGLE
Structure of the portal • We built our portal called ZEMLJEVID.com arround the search engine GOOGLE, because of its huge data base. • Arround it is aded a lot of usefull ewery day links for awerrage slovene costumer, who is not wery familliar with internet and WWW.
Tehnologies used... • Front page • Dreamweaver • Photoshop, Photo impact • Java script • Java applets • for banners allso asp, mysql and php.
Conclusions • in 9 months of existance it was wisited more than 52.000 times. • Pages of IMPROV d.o.o and DOMENCA.com are more offten wisited. • No costs for commpany IMPROV d.o.o.. • Bacause of it`s prototipe building I could made a new additional midlleuropean wersion of this portal. It` have a little different name and ewery day links.