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Business Environment plays an Effective Role in organization growth and success. Informative Presentation by expert writer of AUS Assignment Help to understand types of organization and their challenges in the competitive environment.
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Introduction Inmodernera, businessenvironmentplaysaverysignificantrole ingrowthandsuccessofanorganization. Inordertogrowandsurviveinlongrun, organizationsare requiredtoanalysetheirbusinessenvironmentandframe strategiesaccordingtothesame (HamiltonandWebster, 2015). ThispresentationisbasedonIkeawhichisafurnitureretail company. Ikeaisamultinationalgroupofcompanieswhichdealsinself assemblyfurniture.
1.Definitionofanorganization. Organizationcanbedefinedasthegroupofpeople whichworkinaveryorganizedandsystematicsway inordertoaccomplishsomecommongoalsand objectives (Ghauri, TarnovskayaandElg, 2008). Ikeaisamultinationalgroupofcompanieswhich dealsinselfassemblyfurniture
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2.Typesoforganization, private, public, nonforprofit.
3. Ikeaorganizationwhichsector Ikeaisworldleaderinfurniturebrandanditisaprivateorganization whichisfullyownedandcontrolledbyprivateindividuals (Ikea, 2015). Operatesinretailsector Oneofthemajoradvantageofoperatinginprivatesectoristhatallthe decisionmakingpowerisinthehandsofcompany (JonssonandFoss, 2011).
4. Mission, vision, values, objectives ofIKEA, explainanddiscuss. Mission-ThemissionofIkeaistobecomeasustainableorganization (JonssonandFoss, 2011) finditsdifficulttocreatebetterlivesattheirhome. Costconsciousness togetherness Acceptanceanddelegationofresponsibilities Leadbyexample Objectives-ThemainobjectivesofIkeaareprovidedbelowas: Toearnhigherprofits Toimprovetheoverallqualityofproductsofferedbytheorganization TopromoteandenhanceIkea'sbrandnameinfurnitureindustryofthe world Tomaintainandexpanditsexistingcustomerbase Vision-TomakesurethatIkeaisaccessiblesothatpeopledonot Values-someofthevaluesofIkeaarementionedbelowas:
5. Stakeholders, minimum 5 required, explaintheyimpactand expectation.
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ConclusionandRecomendation FromtheabovereportitcanbeconcludedthatIkeahasalwaysanalysethe businessesenvironmentunderwhichitoperates. Inadditiontothis, the companyworkstogetherwithitssuppliers, employeesandcustomersin ordertoachieveitsaimandobjectives. Ithasformedvariouslegislation regardingenvironment, workersandcustomerswhichassistinitsgrowth anddevelopment. oftheworld. Itwillhelpthebrandtoincreaseitsmarketshare. promotionalactivitieswhichwillresultsinincreasesalesandprofitability alongwithcustomerbase. performancereviewsysteminordertomakeitsworkforcemore productive. Conclusion Recommendation ItisrecommendedtoIkeathatnowitsshouldexploresomenewmarkets ItisalsorecommendedthatIkeashouldincreaseitsmarketingand Itcanbesuggestedthattheorganizationcanalsoimplementaeffective
6. CSRandlegalresponsibilitiesof chosenorganization, IKEA. Consumerlegislation/ Thesearethepeoplewhichsupplydifferent typeofrawmaterialandothercomponentstothecompany (Harrison, 2013). Employmentlegislation/ Thesearethelawswhichhasbeenframed byIkeatoprotecttherightsofitscustomers (Edvardssonand Enquist, 2012) Environmentallegislation/ Ikeahasalwaystakencareofthefactthat itsoperationsdonothaveanykindofnegativeimpacton environment.
References Anitsal, Anitsal. andGirard., 2013. RetailMissionStatements: Top 100 GlobalRetailers. AcademyofStrategicManagementJournal. 12(1). pp. 1. Edvardsson. andEnquist., 2012. ValuesResonanceDrivesSustainable CustomerValue: LessonsfromIKEA. InServiceManagement. pp. 249/ 269. Ghauri, P. N., Tarnovskay. andElg., 2008. Marketdrivingmultinationals andtheirglobalsourcingnetwork. InternationalMarketingReview. 25(5). pp. 504/ 519. Hamilton, environment. OxfordUniversityPress. Harrison, A., 2013. Businessenvironmentinaglobalcontext. Oxford UniversityPress. Ikea. 2015. [Online]. Availablethrough: <http://www.ikea.com/gb/en/>. [Accessedon 20thOctober 2015] Jonsson, A. andFoss, N. J., 2011. Internationalexpansionthroughflexible replication: LearningfromtheinternationalizationexperienceofIKEA. JournalofInternationalBusinessStudies. 42(9). pp. 1079/ 1102. L. and Webster, P., 2015. The internationalbusiness