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Information is Not Enough: Shaping the User Experience. Presented by Joan Frye Williams www.jfwilliams.com. Civilian Reality. Information ubiquity Decline of deference Creative economy Preference for personalization. Is This My Kind of Place?. Destination Libraries.
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Information is Not Enough:Shaping the User Experience Presented by Joan Frye Williams www.jfwilliams.com
Civilian Reality • Information ubiquity • Decline of deference • Creative economy • Preference for personalization
Destination Libraries • Strong sense of arrival • Warm welcome • Clean & comfortable • Natural light • “Being” spaces • Source of pride
OK, Within Reason… • Talking • Food and drink • Shared computers • Gaming • Mobile phones
Simplified Wayfinding • Consolidated desks • Situational signage • Virtual tours • Prepackaged tips, shortcuts, FAQs
Consistent Nomenclature • Magazines • Periodicals • Journals • Serials • Periodical literature • Current periodicals • Back issues • Bound journals
Roving Staff + Wireless • All staff capable of assisting with basic navigation and end-user tools • Zone staffing
“Bookends” Service • Get me started • Check my work when I’m done
Does Using the Library Integrate Easily with the Rest of My Busy Life?
Reference Alternatives • IM reference • Hot topics • Extreme Googling • Reference appointments • Target audience specialists
2.0 Services • Find • Use • Share • Expand
Library as Laboratory A place to TRY new things: • Book art studio • Media production facility • New technology showcase
More Opportunities to Share and Expand • Collaborative filtering • Folksonomies • Users groups
Moving Forward • Listen to those civilians • Serve the community, not just the customer • Resist perfectionism • Plan for success • Laugh a lot
“You cannot lead the people if you do not love the people.” - Dr. Cornel West