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Global CSI – Plant Doctor Game . Author/Facilitator. Introductory Comments. Passion for technology driven social impact Latent need – skills development/awareness What I am not – solution neutral Conservative audience Defining Product Category Creating Demand (pull not push) .
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Global CSI – Plant Doctor Game Author/Facilitator
Introductory Comments • Passion for technology driven social impact • Latent need – skills development/awareness • What I am not – solution neutral • Conservative audience • Defining Product Category • Creating Demand (pull not push)
Global CSI Plant Doctor Game
Who has the urgent PROBLEM ? • Centre for Agricultural Biosciences International • (CABI) • Solution – Collaborative Team Effort • Bondi Labs - connector • QUT Institute for Future Environments • Crawford Fund • CSIRO Biosecurity Flagship • Plant Biosecurity CRC
bondilabs Home – QUT Institute for Future Environments
Millennium Development Goals • Eradicating extreme poverty and hunger, • Achieving universal primary education, • Promoting gender equality and empowering women, • Reducing child mortality rates, • Improving maternal health, • Combating HIV/AIDS, malaria, and other diseases, • Ensuring environmental sustainability, and • Developing a global partnership for development
Big Problem – Food Security Pests & Diseases > Crop Losses
Solution 1.0 - CABI Plantwise Program • Partner National Ministry’s of Agriculture & NGO’s • Leverage local agricultural extension worker network • Plant Doctor (PD) Training – 2 Days Face2Face Classroom Model • PD’s operate Plant Clinics & populate Knowledge Bank • History: 13 Years • 24 Countries • 2000 Plant Doctors
Plant Clinics – Two Way Value Proposition Number of competent Plant Doctors bottleneck to growth
Problem 2.0 • Significant donor pressure to: • Cost effectively scale Plantwiseprogram • Ensure effective skills & knowledge transfer • Support more small/subsistence farmers • Ensure genuine competency (skills mastery) development • Ensure retention of skills and ongoing competency development
bondilabs Solution 2.0 - Mobile Serious Games • Hardware > Mobile Platform (tablet) • Rapid growth - accessible/affordable • Software > Skills Development Content • Simple Experiential Learning Content • Engaging + Interactive • Contextualised + Meaningful
Millennium Development Goals • Eradicating extreme poverty and hunger, • Achieving universal primary education, • Promoting gender equality and empowering women, • Reducing child mortality rates, • Improving maternal health, • Combating HIV/AIDS, malaria, and other diseases, • Ensuring environmental sustainability, and • Developing a global partnership for development
Proof of Concept – Plant Doctor Game • Key Project Resources – Whole of Product Effort • CABI Plant Doctor Trainers • QUT Game Design Student Team • QUT Education Games PhD Project • QUT Institute of Future Environments (IFE) – Lab • CSIRO Biosecurity – Domain expertise • Plant Biosecurity CRC – Domain expertise
bondilabs Hardware - Nexus Android Platform
Focus - Plant Doctor Core Skills • Plant Health Diagnostic Process • Critical Thinking Skills – Not Fact Memorization Plant Biosecurity Phases • Prevention • Surveillance • Preparedness • Response • Recovery • Management
Actual Diagnostic Process Plant Biosecurity CRC Project Leader
Plant Doctor Game – Proof of Concepts • Sorting Game • CSI Game
Challenges Crossing the Chasm
Future Directions • Agribusiness Dealer Training • Partner Global Agribusiness Corporations • Enabler - Commodity Seller to Solution Seller • Enabler - Environmentally sustainable Plant Health advice • Plant Doctor Game – Farmer Version