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AEG Worldwide. Moncerrat Avila Alexis Ayala. Client Needs. AEG is the client Fill a venue in Northern California Determine ticket prices. Event. Soccer game: Real Madrid vs. Barcelona Hornets stadium. Demographic Target. Under 18 in Sacramento. Survey Interpretation Table. Graph 1.
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AEG Worldwide Moncerrat Avila Alexis Ayala
Client Needs • AEG is the client • Fill a venue in Northern California • Determine ticket prices
Event • Soccer game: Real Madrid vs. Barcelona • Hornets stadium
Demographic Target • Under 18 in Sacramento
Graph 1 Demand line : y= -50/35237x+153 Supply line: y= 1/500x+55
Solution • (28824,113) • 28824 people willing to attend at $113 • Optimum ticket price: where supply and demand line intersect
Summary • Price of tickets goes up, people willing to attend goes down • Optimum ticket price: $113 • Event would sell out the Hornets Stadium