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ATTENTION All Boston Business Owners! What can Boston SEO do for YOUR Business? Did you know that today: 93% of online experiences start with a search engine 75% of people never go to the second page of the search results 60% of online traffic comes from mobile devices That’s why nowadays, your website needs to be visible in the search engines, on the first page, and optimized for mobile. Google knows this, and made over $40 BILLION dollars last year from advertisers. Using powerful SEO techniques, you can get those same quality visitors, at a fraction of what business owners pay Google. If you offer a product or service in Boston, and you need more visitors to your website, Grow SEO can help. Search engine optimization allows you to position your website in front of the ideal audience already searching for your product or service. What is a Search Engine? Google, Bing, and Yahoo, are all search engines. Search engines bring back search results based on the query, or “keyword” being searched. This could be something from finding a local plumber, chiropractor, or searching for a real estate professional to help you buy a home. The “keyword” as it is referred to in SEO, is the phrase being put into the Google search box. Google will then display a list of results in order
of relevance to your keyword. I refer to Google because they are responsible for approximately 70% of all search engine traffic and that’s primarily where you will acquire new leads, and clients or customers. What are the Benefits of Boston SEO?o With everyone relying on search engines to find what they’re looking for, it’s essential to have a sound SEO strategy in place to make sure your website is visible. Optimizing your website for targeted keywords ensures you maximum exposure to the right crowd. Once your site is at the top of the search results page, maintaining your position is all that’s required to continuously get new visitors. Here’s just a few of the benefits that your business would experience as a result of effective SEO Actually Get Ranked in the Search Results When a search results page is displayed, it’s a common known fact that the websites on the first page will receive the majority of all traffic. Often times, a web user doesn’t even click to the second page. This is why it’s crucial that your website make it to the front. There are certain key factors that determine where a website will rank when a keyword is searched. Some of these include keyword research, website content, link building, optimization and others. SEO is always changing to stay current with the latest Google algorithms, so if you’re not using Grow SEO, be sure that whoever is responsible for the SEO of your website is up to date with the latest methods.
Staying Power Good SEO can boost your site’s ranking ahead of others faster, and once there, allow it to “stick” and hold your rank. This way you can be confident that you will be attracting new customers or clients every month. Build Your Brand Getting to the top of the search results allows your company and brand to build an online presence with those who had no idea it even existed. Implementing social network strategies can further increase brand awareness. Less expensive and Higher Conversions When using PPC advetising, you are subject to hefty price per click costs. Sometimes you don’t even know if the click was intentional and you’re still required to pay for it, regardless of conversion. This can get costly in no time. If you were paying $30 per click for a specific keyword and received 200 clicks, you would have to pay $6000. Since you’ll need to continue to attract leads or clicks, you’ll have to keep paying for as long as you want new visitors. With SEO however, a flat monthly investment can ensure you receive new visitors every month in the future without having to worry about ad copy and split testing. With the right keyword research, those visitors will convert at a better rate as well…and there is no cost per click.
If you’re still considering using Boston SEOto increase visitors, leads, and exposure to your website, give us a shot. We’re not like other search engine optimization companies…Wedon’t want to work for you, we want to work with you. We’re in the business of growing your business. Contact us today or fill out our discovery form at http://growseo.org/discovery