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Stephanie Ciccarelli Marketing on Social Networks. Text. Text. Today’s Game Plan. Define Social Networking Discuss How To Use Social Networks Explore Top Social Networking Sites Q & A. What is Social Networking.
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Stephanie Ciccarelli Marketing on Social Networks Text Text
Today’s Game Plan • Define Social Networking • Discuss How To Use Social Networks • Explore Top Social Networking Sites • Q & A
What is Social Networking • Social media marketing is reaching out to people online who could make use of your services.
How To Use Social Networks • Engage potential clients • Gather a following • Become known as an authority
How to Social Network • 1. Go to any social networking website • 2. Sign-up for a free account • 3. Create your profile • 4. Start adding “Friends” with similar interests • 5. Approve people who add you as their “friend” • 6. Start communicating!
People You Should “Friend” • Network with old friends and family members • People who are in a position to further your career • People that could become a client of your services
How to be memorable • Be yourself • Use the same avatar on all social networks • Say meaningful things to build interest • Update your status with info (links, photos, thoughts) • Don’t make every instance a sales pitch • Participate regularly
What Others Expect of You • Value • Relevance • Relationship
Top Social Networks • Facebook • Twitter • LinkedIn
Tips For Facebook • Update your own status • Give Thumbs Up • Comment on other people’s status • Join Groups • Become a Fan of your favorite brands
Tips For Twitter • What is Twitter and what does it do? • What is a “tweet”? • Who’s using Twitter?
Tips For LinkedIn • LinkedIn is primarily used for keeping track of business colleagues and referrals for work opportunities • Give recommendations • Ask for recommendations
How To Avoid Burnout 1. Identify your key purpose and track your success 2. Plan your social media efforts 3. Participate on sites that give you the best results 4. Don’t waste time on under-performing sites 5. Be selective with who you follow or friend 6. Don’t join every social network because it’s there 7. Social network authentically to the best of your ability 8. Take advantage of tools
Free Books Awesome Resource #1 • Definitive Guide to Voice Over Success • Ultimate Business Plan • Internet Marketing Plan
100+ Podcast Episodes Awesome Resource #2 • Voice Over Experts • Vox Talk
Gain Access to Experts Awesome Resource #3 • Call Us Toll Free: 1-888-359-3472 • Get Advice by Email: support@voices.com • Chat with Us: http://www.voices.com/help
Thank You Text Text Stephanie Ciccarelli Chief Marketing Officer