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golf Asia 2014

golf Asia 2014. on BT 1 st August 2014, Friday . Your guide to Asia’s popular golf & spa destinations and more…. Outline .

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golf Asia 2014

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  1. golfAsia2014 • on BT 1st August 2014, Friday Your guide to Asia’s popular golf & spa destinations and more….

  2. Outline The Objective of this supplement aims to provide our readers a special feature on some of the best golf & spa facilities in the region including the latest in golf equipment, accessories, gear & accessories & fashion. We will also look at the best deals in golf & spa packages. And a examine what in store for golfers looking to invest in golf courses in Singapore.

  3. The Business Times Readers Profile Our readers are affluent, well-educated , well –travelled and has the propensity to spend 57% 35% 84% $12,018 65,000 of readers are PMEBs University / Post Graduate education Household Income vs. $5,179 Dwelling type Bungalow / landed / semi Ds 58,000 40% 37,000 Of BT readers owns and drive a car 27% BT readers took Biz & Pleasure trips in the past year (1st/busn/econ) Of BT readers has kids

  4. Proposed Stories A. One trend story on golf in Asia B. What’s the latest in equipment & how to lower your scores C. Membership has its rewards & privileges D. Golf Membership term or full membership ? E. Golf fashion F. Nutrition & Protection

  5. (A) Best Deals in Golf & Spa Destinations Popular Golf Destinations in AsiaBT will do one key trend story on golf in Asia and feature some of the more popular golf courses in Asia. Best deals in Golf packages – which club and where & cost?

  6. (B)What’s the latest in golf equipment Let’s Get Started ! Equipment ? What do you need? Advertisers?

  7. (C) Membership has it’s Rewards & privileges Membership has its rewards & privileges with these cards Premium credit cards that offers “free golf games . E.g. as shown

  8. (D) Golf membership Term or Full membership Potential Advertisers ? Here are some of them as shown

  9. (E) Golf Fashion Golf Fashion Some of your advertisers are shown below

  10. (F) Nutrition & Protection Nutrition & Protection The truth about sunscreen / training aids / sun blocks / vitamins

  11. Media Cost • Publications : The Business Times • Date of Publication : 1st August 2014 (Friday) • Format : Modular Sized advertisements • Colour : black & white or spot or Full colour • Booking & Copy Deadlines : 1st July, 2014(Tuesday) & 15th July, 2014 (Tuesday) Note: prices quoted above are before 7% GST and before agency commission & master contract benefits & privileges Other acceptable ad sizes are also welcome

  12. Special advertising platform Double page spread Sponsored advertorial What’s this and how does Advertisers benefit from this ? (please see following slides)

  13. DestinationFocus(an example of a double page spread sponsored advertorial ) A Mandatory A. Special Destination focus livery B / C / D / E / FThe remaining boxes are pictures supplied by the advertisers for design & layout G Company Name & Logo B C D E G F A special tie up with BT who will design, create & layout the page

  14. Spa Focus (an example of a double page spread sponsored advertorial ) A Mandatory A. Special Destination focus livery B / C / D / E / FThe remaining boxes are pictures supplied by the advertisers for design & layout G Company Name & Logo B C D E G F A special tie up with BT who will design, create & layout the page

  15. Golf Equipment Special buy A Mandatory B A. Special Destination focus livery B / C / D / E / F / GThe remaining boxes are pictures supplied by the advertisers for design & layout H Company Name & Logo C D E F G H A special tie up with BT who will design, create & layout the page

  16. Special advertising Package Double page spread Sponsored advertorial For Only S$12,000/ S$12,840 with GST includes copy and creative design as per samples shown (slide 13 – 15) (Normal cost is S$15,216 / S$16,281.12 with GST) Booking Deadline: 20 June, 2014 (Friday) Advertorial Brief* Deadline: 27 June 2014 (Friday) *Brief includes press releases, photos & logo (min. 300 dpi in resolution), etc. Subject to maximum of 2 rounds of changes (text revision and photo replacement)

  17. For more information please contact us Name: HP: +65 Email: xxxxx@sph.com.sg Name : HP: +65 Email: xxxx@sph.com.sg Braddell Road Thank You

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